10. Resources
• Higher Logic learning series
– Curating Conference Content to Promote Member
Engagement
– http://higherlogic.com/Events/LearningSeries/
• Event Garde blog posts
– Practice what we preach: Breathing life into
curated content
– Curating conference content to promote
member engagement
– aaronwolowiec.com
11.
12. Sharing is Caring
• Newsletter
• Magazine
• Blog
• Website
• Online community
• Email
• Direct mail
• Social media
13.
14. Community
• Subject matter • Vendors/suppliers
experts • Members
• Board members • Staff
• Speakers/facilitators • Volunteer leaders
• Board members • Components
• Sponsors
15. Engagement
Constituent
Communication
Content
Channel
16. Engagement
• How do you plan to evolve traditional
online learning offerings to make them
more engaging in 2013?
• How will you leverage your current Higher
Logic community to create a more
collaborative learning environment?
What is content curation?Sorting through vast amounts of contentPresenting it in a meaningful way Organizing it around a specific themeWhy is content curation valuable?We live in an era of content abundanceContent curation offers high valueMaximizes resources and builds community