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Designing for Everyone.
The craft of picking or killing a concept.




                                             @mikisetlur
Business   Users   Partners
Business
           Acquisition
           Retention
           Engagement
           Revenue
Users




Acquisition           Being
Retention             Faster
Engagement            Better
                      Happier
Revenue
Comedians




          Teachers



Being
Faster    Musicians
Better
Happier

          Office workers




          Politicians




          Travelers
Partners

           Acquisition
           Retention
           Engagement
           Revenue
an Feb Mar Apr May Jun Jul Aug Sep Oct Nov   Dec
?
Engagement?
             Revenue?
          Acquisition.
            Retention?
           Write
Find something easier.
   View content better.
          Share faster.
              111week.
                 1 hour.
                month.
                   year.
Product Metrics



User Tests & Feedback



Partner Feedback


Development Estimates &
Technical Constraints
Business   Users   Partners
Discuss.
           @mikisetlur
           Illustrations taken from
           http://iotacons.blogspot.com/

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Designing for Everyone: The Craft of Picking or Killing a Concept - Miki Setlur

  • 1. Designing for Everyone. The craft of picking or killing a concept. @mikisetlur
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. Business Users Partners
  • 7. Business Acquisition Retention Engagement Revenue
  • 8. Users Acquisition Being Retention Faster Engagement Better Happier Revenue
  • 9. Comedians Teachers Being Faster Musicians Better Happier Office workers Politicians Travelers
  • 10. Partners Acquisition Retention Engagement Revenue
  • 11. an Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
  • 12.
  • 13. ?
  • 14. Engagement? Revenue? Acquisition. Retention? Write Find something easier. View content better. Share faster. 111week. 1 hour. month. year.
  • 15.
  • 16. Product Metrics User Tests & Feedback Partner Feedback Development Estimates & Technical Constraints
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. Business Users Partners
  • 23. Discuss. @mikisetlur Illustrations taken from http://iotacons.blogspot.com/