How I Learned to Stop Junk and Start Making Stuff That Matters
•
4 likes•1,364 views
The document discusses how designers can move from "value transfer" to "value creation" by focusing on making products and experiences that meaningfully improve people's lives. It advocates designing for people rather than pixels, thinking beyond just the digital world to add value in the real world, and shifting conversations towards solving meaningful problems. This approach can help reduce waste and avoid accumulating social and environmental debt by creating "thick value" that benefits humans, communities and society.
Recommended
More Related Content
What's hot
What's hot (19)
Similar to How I Learned to Stop Junk and Start Making Stuff That Matters
Similar to How I Learned to Stop Junk and Start Making Stuff That Matters (20)
How I Learned to Stop Junk and Start Making Stuff That Matters
- 1. Internet Jerk or: How I learned to stop making junk and start making stuff that matters Adam Morris • studiothick.com • @monsieurmorris
- 2. What a jerk
- 9. Environmental debt 2011 2012 2013 Earth Overshoot Day: 20 August Global Footprint Network, 2013
- 10. Social debt We (or, as designers—the organisations we work for) go into social debt when we waste people’s time, energy, resources; when we take from them without giving them anything of meaningful value in return.
- 11. Thick value
- 12. As we're discovering the hard way, capitalism is predicated on extracting wealth from people, communities, society, nature, and the future — and so the fundamental challenge of the 21st century is learning to create authentic, meaningful, lasting value for them. Umair Haque The New Capitalist Manifesto
- 14. Making products and experiences that improve people’s lives, creating real social and environmental benefit.
- 16. From saying to doing
- 18. Design for people, not pixels
- 20. How might we add meaningful and actionable context / insight into people’s mobility data? Outcome = measurably healthier customers
- 21. Think beyond the browser
- 23. Shift the conversation toward a problem worth solving
- 25. Re-cap
- 26. • Design for people, not pixels. Think ‘value creation for humans’ • Think beyond the browser. Broader opportunity to interact in the real world, we can add genuine value to their lives. • Shift conversation towards problems worth solving. Opportunity to create thick value; thick value reduces waste and avoids social/environmental debt.
- 27. Thanks. Adam Morris • studiothick.com • @monsieurmorris