The App Business hosted Geek Girl's mobile-themed April '14 meetup. Alexandra Johnson, our Project Management Lead, was the keynote speaker on the day and shared our #TABEssentials deck, The Great App Cookbook
If you're wondering how to get your app idea of the ground, The Great App Cookbook is a good place to start. It provides a straightforward, introductory presentation to the six key ingredients that sit behind every killer app.