SlideShare a Scribd company logo
1 of 25
Reimagining the Future The Biomimetic Economy 
Ryan Church I Ksenia Benifand I Nihal Ahmed 
OCAD University MDes, Strategic Foresight & Innovation
What is Biomimicry? A science that studies nature's models and then uses these designs and processes to solve human problems. 
2
Why Biomimicry? Nature has been dealing with dynamic change for more than 3.8 billion years. 
3
Research Purpose 
Explore how Biomimicry design principals can be applied to our economic system. 
4
The Challenge 
Businesses today are poorly prepared to deal with unexpected adverse social, environmental, and economic impacts. 
5
6
Design Principles 
Resilience 
Optimizing 
7 
Adaptive 
Systems Based 
Value Based 
Life Supporting 
Source: Biomimicry for Creative Innovation (BCI)
Three Horizons 
Time 
Prevalence 
H3 
H2 
H1 
Source: Anthony Hodgson 
8
Type I System 
10 
H1
Type II System 
11 
H2
Type III System 
12 
H3
Kalundborg Ecopark 
13 
First full realization of industrial symbiosis. Companies collaborate to virtually eliminate waste, and use the by-products and waste as net new input.
14
Circular Economy 
New way of thinking about material flows, production and patterns of consumption. 
15
16 
Underutilized Assets
17
Diverse Economies 
In nature, successful ecosystems expand through diversity. Diverse economies also expand in a rich environment, created by diverse use and reuse of goods and services. 
18 
Adapted from Jacobs, J., 2000
Import Stretching 
New value is added to an existing good or “import” and is turned into a new product for export. 
19 
Adapted from Jacobs, J., 2000
Case Study Rent your jeans for a year, after that you have 3 options: 1) keep it, 2) switch it, 3) send back. 
20
Import Replacement 
Developing capacity to make things locally that used to be imported from afar. 
21 
Adapted from Jacobs, J., 2000
Case Study 
Icelandic company using fish scales for fashion forward shoes and clothing. 
22
Three Horizons 
Time 
Prevalence 
H3 
H2 
H1 
Source: Anthony Hodgson 
23 
Circular Economy
Next Steps 
•Rethinking product design and production 
•Fostering collaborative relationships across value chains 
•Socializing new modes of consumption 
24 
Adapted from Jacobs, J., 2000
"Look deep into nature, and then you will understand everything better.“ 
- Albert Einstein 
25
Thank You! 
Ryan Church - newton.davinci@gmail.com @BiomeDesign 
Ksenia Benifand - ksenia@aeonstrategies.com @KBenifand 
Nihal Ahmed - nihalahmed@live.in @iNihalAhmed 
26

More Related Content

More from Ksenia Benifand

Exploring Virtual Reality (VR) to Enhance Communications & Wellbeing in Iso...
Exploring Virtual Reality (VR) to Enhance Communications  & Wellbeing  in Iso...Exploring Virtual Reality (VR) to Enhance Communications  & Wellbeing  in Iso...
Exploring Virtual Reality (VR) to Enhance Communications & Wellbeing in Iso...Ksenia Benifand
 
Reimagining the Future: Designing a Regenerative Society
Reimagining the Future: Designing a Regenerative SocietyReimagining the Future: Designing a Regenerative Society
Reimagining the Future: Designing a Regenerative SocietyKsenia Benifand
 
How the Sharing Economy is a more Sustainable Economy
How the Sharing Economy is a more Sustainable EconomyHow the Sharing Economy is a more Sustainable Economy
How the Sharing Economy is a more Sustainable EconomyKsenia Benifand
 
Exploring Collaborative Consumption at the Community Level
Exploring Collaborative Consumption  at the Community Level Exploring Collaborative Consumption  at the Community Level
Exploring Collaborative Consumption at the Community Level Ksenia Benifand
 
Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...
Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...
Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...Ksenia Benifand
 

More from Ksenia Benifand (6)

Exploring Virtual Reality (VR) to Enhance Communications & Wellbeing in Iso...
Exploring Virtual Reality (VR) to Enhance Communications  & Wellbeing  in Iso...Exploring Virtual Reality (VR) to Enhance Communications  & Wellbeing  in Iso...
Exploring Virtual Reality (VR) to Enhance Communications & Wellbeing in Iso...
 
Burning Love Project
Burning Love Project Burning Love Project
Burning Love Project
 
Reimagining the Future: Designing a Regenerative Society
Reimagining the Future: Designing a Regenerative SocietyReimagining the Future: Designing a Regenerative Society
Reimagining the Future: Designing a Regenerative Society
 
How the Sharing Economy is a more Sustainable Economy
How the Sharing Economy is a more Sustainable EconomyHow the Sharing Economy is a more Sustainable Economy
How the Sharing Economy is a more Sustainable Economy
 
Exploring Collaborative Consumption at the Community Level
Exploring Collaborative Consumption  at the Community Level Exploring Collaborative Consumption  at the Community Level
Exploring Collaborative Consumption at the Community Level
 
Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...
Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...
Getting Buy-in: Marketing and Communications as a tool for Engagement and Beh...
 

Recently uploaded

Embroidery design from embroidery magazine
Embroidery design from embroidery magazineEmbroidery design from embroidery magazine
Embroidery design from embroidery magazineRivanEleraki
 
Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...khushisharma298853
 
Construction Documents Checklist before Construction
Construction Documents Checklist before ConstructionConstruction Documents Checklist before Construction
Construction Documents Checklist before ConstructionResDraft
 
High-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillHigh-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillCre8iveskill
 
The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024Alan Dix
 
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLMath Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLkenzukiri
 
Designing for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsDesigning for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsBlock Party
 
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Ed Orozco
 
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfBuilding+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfsaidbilgen
 
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Amil baba
 
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Ted Drake
 
Cold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxCold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxSamKuruvilla5
 
How to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTHow to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTThink 360 Studio
 
Create Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comCreate Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comjakyjhon00
 
UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024mikailaoh
 
LRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfLRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfHctorFranciscoSnchez1
 
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxWCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxHasan S
 
Mike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtMike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtTeeFusion
 
Production of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxProduction of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxb2kshani34
 

Recently uploaded (19)

Embroidery design from embroidery magazine
Embroidery design from embroidery magazineEmbroidery design from embroidery magazine
Embroidery design from embroidery magazine
 
Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...Khushi sharma undergraduate portfolio...
Khushi sharma undergraduate portfolio...
 
Construction Documents Checklist before Construction
Construction Documents Checklist before ConstructionConstruction Documents Checklist before Construction
Construction Documents Checklist before Construction
 
High-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkillHigh-Quality Faux Embroidery Services | Cre8iveSkill
High-Quality Faux Embroidery Services | Cre8iveSkill
 
The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024The future of UX design support tools - talk Paris March 2024
The future of UX design support tools - talk Paris March 2024
 
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOLMath Group 3 Presentation OLOLOLOLILOOLLOLOL
Math Group 3 Presentation OLOLOLOLILOOLLOLOL
 
Designing for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teamsDesigning for privacy: 3 essential UX habits for product teams
Designing for privacy: 3 essential UX habits for product teams
 
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...Design mental models for managing large-scale dbt projects. March 21, 2024 in...
Design mental models for managing large-scale dbt projects. March 21, 2024 in...
 
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdfBuilding+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
Building+your+Data+Project+on+AWS+-+Luke+Anderson.pdf
 
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
Best-NO1 Pakistani Amil Baba Real Amil baba In Pakistan Najoomi Baba in Pakis...
 
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
Introduce Trauma-Informed Design to Your Organization - CSUN ATC 2024
 
Cold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptxCold War Tensions Increase - 1945-1952.pptx
Cold War Tensions Increase - 1945-1952.pptx
 
How to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPTHow to use Ai for UX UI Design | ChatGPT
How to use Ai for UX UI Design | ChatGPT
 
Create Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.comCreate Funeral Invites Online @ feedvu.com
Create Funeral Invites Online @ feedvu.com
 
UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024UX Conference on UX Research Trends in 2024
UX Conference on UX Research Trends in 2024
 
LRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdfLRFD Bridge Design Specifications-AASHTO (2014).pdf
LRFD Bridge Design Specifications-AASHTO (2014).pdf
 
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptxWCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
WCM Branding Agency | 210519 - Portfolio Review (F&B) -s.pptx
 
Mike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy ShirtMike Tyson Sign The Contract Big Boy Shirt
Mike Tyson Sign The Contract Big Boy Shirt
 
Production of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptxProduction of Erythromycin microbiology.pptx
Production of Erythromycin microbiology.pptx
 

Reimagining the Future: The Biomimetic Economy

  • 1. Reimagining the Future The Biomimetic Economy Ryan Church I Ksenia Benifand I Nihal Ahmed OCAD University MDes, Strategic Foresight & Innovation
  • 2. What is Biomimicry? A science that studies nature's models and then uses these designs and processes to solve human problems. 2
  • 3. Why Biomimicry? Nature has been dealing with dynamic change for more than 3.8 billion years. 3
  • 4. Research Purpose Explore how Biomimicry design principals can be applied to our economic system. 4
  • 5. The Challenge Businesses today are poorly prepared to deal with unexpected adverse social, environmental, and economic impacts. 5
  • 6. 6
  • 7. Design Principles Resilience Optimizing 7 Adaptive Systems Based Value Based Life Supporting Source: Biomimicry for Creative Innovation (BCI)
  • 8. Three Horizons Time Prevalence H3 H2 H1 Source: Anthony Hodgson 8
  • 10. Type II System 11 H2
  • 12. Kalundborg Ecopark 13 First full realization of industrial symbiosis. Companies collaborate to virtually eliminate waste, and use the by-products and waste as net new input.
  • 13. 14
  • 14. Circular Economy New way of thinking about material flows, production and patterns of consumption. 15
  • 16. 17
  • 17. Diverse Economies In nature, successful ecosystems expand through diversity. Diverse economies also expand in a rich environment, created by diverse use and reuse of goods and services. 18 Adapted from Jacobs, J., 2000
  • 18. Import Stretching New value is added to an existing good or “import” and is turned into a new product for export. 19 Adapted from Jacobs, J., 2000
  • 19. Case Study Rent your jeans for a year, after that you have 3 options: 1) keep it, 2) switch it, 3) send back. 20
  • 20. Import Replacement Developing capacity to make things locally that used to be imported from afar. 21 Adapted from Jacobs, J., 2000
  • 21. Case Study Icelandic company using fish scales for fashion forward shoes and clothing. 22
  • 22. Three Horizons Time Prevalence H3 H2 H1 Source: Anthony Hodgson 23 Circular Economy
  • 23. Next Steps •Rethinking product design and production •Fostering collaborative relationships across value chains •Socializing new modes of consumption 24 Adapted from Jacobs, J., 2000
  • 24. "Look deep into nature, and then you will understand everything better.“ - Albert Einstein 25
  • 25. Thank You! Ryan Church - newton.davinci@gmail.com @BiomeDesign Ksenia Benifand - ksenia@aeonstrategies.com @KBenifand Nihal Ahmed - nihalahmed@live.in @iNihalAhmed 26