The Future of CFO: Manage Your Data or Fail

The Future CFO: Manage
Your Data or Fail

Talk to a CFO
today and they will
tell you about the
amount of
financial and
business data
created these
days

3
In data we do not trust
CFOs do not trust the
integrity of data
coming out of their
business and
accounting systems1.

So you shun systematic data
You prefer to
manually massage
and consolidate your
financial data.
This is a big problem.

Limited
financial or
business
analysis
When you manually
need to pull data from
10 or more business
systems

You place compliance
at risk …
If your visibility is
limited because you
don’t have current
data4.

Your approach doesn’t
scale …
Because businesses
are facing an estimated
40% annual growth
rate in their data5.

And you’re powerless to predict
company performance …
8
Because 82% of CFOs
have visibility of half or less
of the information they need
to predict the performance
of their business5.

Wake up.
It’s time to take
responsibility for
your financial and
business data.

Yes, it’s your problem too
You may not be the person
to implement this change.
But your team is ready to
stop manually massaging
and integrating data6.
The age of quarterly GL
analysis is over.
The age of skating on thin
ice with limited data
analytics is over.
CIO CFO

The data-driven
imperative
2/3 of CFOs confirm their
enterprise technology platform
is duplicative and complex and
that financial and performance
information used for decision
making is not as useful as it
should be.
But ¾ of CFOs want to improve
the quality of financial and
performance information that
they can make available to
management6.

12
To be a data-driven, strategic
CFO, you need to:
• Improve data quality at each and every source
• Break down application silos and integrate data
across sources
• Automate the movement and consolidation of
financials based upon good data
• Slice granular consolidated financials for better
analysis
• Manage the governance and access to data

The boat is leaving the
dock
Climb aboard: Become
data-driven; own your
data; and make sure it’s
clean, safe, and
connected.
Or sink.
Compete against competitors that use better-than-
class access to information to make
shrewd financial and business decisions.

Being Data
driven is
about
people,
process, and
technology
But it must start with a
commitment to treat data as a
strategic asset.

Learn
more
about our
CFO
Research
CFO Move to Chief Profitability Officer
CFOs Discuss Their Technology
Priorities
The CFO Viewpoint upon Data
How CFOs can change the
conversation with their CIO?
New type of CFO represents a potent
CIO ally

16
Sources
1. 84% of CFOs say it is difficult to control the quality of their financial data. Accenture and Oracle, “The challenges of
corporate financial reporting,” May 2013
2. Gartner, “Organizations Perceive Significant Cost Impact from Data Quality Issues,” August 2009
3. More than 50% of companies have more than 6 financial systems. Accenture and Oracle, “Empowering modern finance—
The CFO as technology evangalist,” March 2014
4. 72% of organizations believe that real-time reporting plays a role in compliance, accuracy, and organizational productivity.
Aberdeen Group, “Real Time Finance Reporting: Ensuring Continuous Compliance and Transparency While Reducing Costs,’
July 2012
5. Accenture and Oracle, “Real-Time Versus ‘Right-Time’ Decision Making: A New Competitive Advantage,” April 2014
6. More than 90% of survey respondents agree that finance has an essential role to play in helping their organizations benefit
from data-related projects. CGMA, “From Insight to Impact, Unlocking opportunities in big data,” October 2013
7. 76 percent of survey respondents say they will work on improving the quality of financial and performance information and
analysis available to management over the next two years and nearly 2/3 of CFO confirm that their enterprise technology
platform is duplicative and complex and that financial and performance information used for decision making is not as useful
as it should be. KPMG, “The Intelligent Finance Organization,” August 2013

Informatica
Informatica is focused on helping
customers solve their data problems and
turn their data into a business asset.
Given our focus upon all things data, we
offer the broadest range of data solutions.
Our solutions are ranked consistently as
leading by industry analysts as well we
consistently ranked as one of the best
companies for customer support.

The Future of CFO: Manage Your Data or Fail

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The Future of CFO: Manage Your Data or Fail