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'ebooks and public libraries presentation' at Hikuwai Weekend School
- 1. Some stuff librarians should know And Where to from here for libraries Paul Nielsen Hauraki District Libraries Manager Hikuwai Regional Weekend School 3-4 March 2012 1
- 2. This is not: • an ebook history lesson • a comprehensive overview • the same as what it started out as! This is: • From a public library perspective • Not about OverDrive vs Wheelers, or device wars • About more than just ebooks A disruptive innovation 2
- 3. Past, present and future(s) Digital Restrictions Management (DRM) Libraries and ebooks The eReading ecology Towards a Library Position 3
- 4. Adobe from your .mobi? Kindle from your Kobo? ipad from your Android? “Behind the Scenes with ebooks” video? Down with DRM? 4
- 5. Current ebook DRM is not enough! Anti-features vs. Free software Lockdown dead ahead This affects me & libraries how? Comparisons to music industry 5
- 6. Similar yet quite different •Slow to embrace digital •Repeated use vs single use •Litigate first •No alt. revenue stream (Concerts) •Slow collective response •no free market system (RRP) •„big‟ middlemen •Sales & growth opportunity •Radio vs libraries •Reading is a mono-tasking activity •Internet is grown-up now Music dropped DRM in 2007 6
- 7. past has created the present change from within not without we can shape our future libraries asserting their value 7
- 8. Dowe need a Libraries position? What is the Reading Ecology? • Bigger than us • Its all about the reader • What we bring to the table • Our e-value proposition? 8
- 9. Branding is over, reputation is everything! We have reputation in spades – let‟s leverage off it. Libraries = free marketing & reputation building for publishers “The library channel has money to spend” “publishers need libraries more than libraries need publishers” 9
- 10. What we do for publishers & authors 1. We let people read your books. 2. We introduce people to your books 3. We celebrate books and authors everyday, all year long. 4. We archive older books 5. We do publicity 6. We WANT to buy your books. 7. We love books too. 8. Who else is going to pay for databases and journals? 9. Library users are your best customers. 10
- 11. “How eBook Catalogs at Public Libraries Drive Publishers’ Book Sales and Profits” - OverDriveThought Leadership White Paper 1.4 billion library visits in 2008 $143million US spent on electronic content in 2010 Discoverability drives revenue • Sony Library Finder Library promotions lead to sales whetting the consumer appetite. As the market for eBooks continues to develop, the significance of public libraries will grow. 11
- 13. “imagine how strong the bias against the companies that "killed libraries" would be.” User Power gets results - Elsevier 13
- 14. Impartial Informative Champion „readers rights‟ • The eBook User’s Bill of Rights • The eBook Buyer’s Bill of Rights Support open standards • epub, epub, epub Device agnostic • But remember no Kindle! 14
- 16. Every eBook user should have the following rights: 1. ...eBooks ...that favor access over proprietary limitations 2. ....eBooks on any technological platform, including the hardware and software the user chooses 3. the right to annotate, quote passages, print, and share ...within the spirit of fair use and copyright 4. the right of the first-sale doctrine extended to digital content... 16
- 17. 1. You have the right to a proper cover 2. You have the right to a Table of Contents 3. You have the right to proper formatting by default 4. You have the right to highlight passages 5. You have the right to set Bookmarks 6. You have the right to Copy passages 7. You have the right to legible illustrations 8. You have the right to proofreading 9. You have the right not to be assaulted … 17
- 18. Audio people ebooks Libraries Popn books per title Nove-L 289 147 10 360,000 826 epukapuka 515 122 13 650,000 1020 SI Download 332 126 14 390,000 852 able Zone 18
- 19. 3000 2500 2411 2000 1865 Nove-L 1500 epukapuka SI Downloadable Zone 1000 1018 803 723 598 500 434 282 74 0 Nov Dec Jan 19
- 20. Or none of the above? Critical NZ mass have ebooks Unite and lobby One Voice? Something completely different? 20
- 21. 1. 5 Reasons Why E-Books Aren’t There Yet; http://www.wired.com/epicenter/2011/06/ebooks-not-there-yet/all/1 2. DRM Definition; http://dictionary.reference.com/browse/DRM Dictionary.com 3. The digitization of the music industry vs. the book world: the ultimate overview (parts i-iv); http://futurebook.net/content/digitization-music-industry-vs-book-world-ultimate-overview-part-iv 4. Bookseller Backed by Big Publishers Advocates Abandoning Digital Rights Management; http://www.digitalbookworld.com/2012/bookseller-backed-by-big-publishers-advocates-abandoning-digital-rights- management/ 5. A few future sources of ebook innovation; http://www.futurebook.net/content/few-future-sources-ebook-innovation 6. HarperCollins Sues Over Ebook Rights; http://www.thepassivevoice.com/12/2011/harpercollins-sues-over-ebook-rights/ 7. Between an ebook and a hard place; http://freerangelibrarian.com/2012/02/18/between-an-ebook-and-a-hard-place/ 8. This Deal Is Getting Worse All the Time; http://libraryrenewal.org/2011/11/22/this-deal-is-getting-worse-all-the-time/ 9. How eBook Catalogs at Public Libraries Drive Publishers‟ Book Sales and Profits; Thought Leadership White Paper http://overdrive.com/files/PubWhitePaper.pdf 10. Random House makes history, says it will sell books to libraries with no restriction on number of loans;http://mhpbooks.com/48837/random-house-takes-the-plunge-says-it-will-sell-books-to-libraries-with-no-restriction-on- number-of-loans/ 11. Ebook Talks: The Details; http://americanlibrariesmagazine.org/e-content/ebook-talks-details 12. User: Dealing With Pirated Ebooks Is Easier Than With Legal Ones; http://ebookfriendly.com/2011/11/20/user-dealing-with- pirated-ebooks-is-eeasier-than-with-legal-ones/ 13. Is there a place for readers' collectives in the bright new world of eBooks? ; http://opensourceexile.blogspot.co.nz/2011_03_01_archive.html 14. Will publishers kill Amazon's golden goose?; http://www.cbsnews.com/8301-505124_162-57343682/will-publishers-kill- amazons-golden-goose/ 15. E-Book Readers Face Sticker Shock; http://online.wsj.com/article/SB10001424052970204336104577096762173802678.html 16. EC ebook probe could impose major fines; http://www.thebookseller.com/news/ec-e-book-probe-could-impose-major- fines.html 17. Social messaging costly for telco operators; http://getsometechnews.com/2012/02/social-messaging-costly-for-telco- operators/12875 18. Freading Ebook Library from Library Ideas, LLC; http://www.swissarmylibrarian.net/2012/02/08/freading-ebook-library-from- library-ideas-llc/#comments 21
- 22. 19. Just say no to Freegal; http://librarianinblack.net/librarianinblack/2011/04/just-say-no-to-freegal.html 20. Paulo Coelho wants YOU to pirate his books!; http://mhpbooks.com/48583/paulo-coelho-wants-you-to-pirate-his-books/ 21. Earthquake Inspires New Zealand Author to Launch Own Press; http://publishingperspectives.com/2012/02/earthquake-inspires-new- zealand-author-to-launch-own-press/ 22. Kindle Connects to Library E-Books; http://www.nytimes.com/2011/09/22/books/amazons-kindle-to-make-library-e-books- available.html?_r=1 23. The Era Of Brand Imperialism Is Over. Long Live The Reputation Economy!; http://www.forbes.com/sites/onmarketing/2011/12/16/the- era-of-brand-imperialism-is-over-long-live-the-reputation-economy/ 24. 9 Reasons Publishers Should Stop Acting Like Libraries Are The Enemy; http://librarianbyday.net/2011/11/23/9-reasons-publishers- should-stop-acting-like-libraries-are-the-enemy-and-start-thanking-them/ 25. Why Publishers Should Not Only Allow Libraries to Lend Ebooks But Pay Them; http://librarywebhead.blogspot.co.nz/2012/02/why- publishers-should-not-only-allow.html 26. Survey Says Library Users Are Your Best Customers ; http://www.publishersweekly.com/pw/by-topic/industry-news/publishing-and- marketing/article/49316-survey-says-library-users-are-your-best-customers.html 27. Elsevier Withdraws Support For The Research Works Act; http://www.elsevier.com/wps/find/intro.cws_home/newmessagerwa 28. The eBook User‟s Bill of Rights; http://librarianinblack.net/librarianinblack/2011/02/ebookrights.html 29. The eBook Buyer‟s Bill of Rights; http://ipadtest.wordpress.com/2010/08/04/the-ebook-buyers-bill-of-rights/ 30. This Deal Is Getting Worse All the Time; http://libraryrenewal.org/2011/11/22/this-deal-is-getting-worse-all-the-time/ 31. http://people.debian.org/~francois/kohacon10/kohacon10_francoismarier.pdf 32. Amazon remotely deletes Orwell e-books from Kindles, unpersons reportedly unhappy (update); http://www.engadget.com/2009/07/17/amazon-remotely-deletes-orwell-e-books-from-kindles-unpersons-r/ 33. Sony rootkit roundup, part II; http://boingboing.net/2005/11/17/sony-rootkit-roundup.html 34. Letter to the Boston Public Library ; http://www.fsf.org/campaigns/bpl.html 35. Open source means freedom from 'anti-features„; http://news.idg.no/cw/art.cfm?id=AF540AA5-1A64-6A71-CE7BA509E86DF897 36. Machiavellian Lens; http://research.danlockton.co.uk/toolkit/machiavellian_draft.pdf 37. The coming war on general-purpose computing; http://boingboing.net/2012/01/10/lockdown.html 38. Why iBooks Author is a big deal for publishers; http://www.macworld.com/article/164907/2012/01/why_ibooks_author_is_a_big_deal_for_publishers.html 39. Apple's mind-bogglingly greedy and evil license agreement; http://www.zdnet.com/blog/bott/apples-mind-bogglingly-greedy-and-evil- license-agreement/4360?tag=nl.e539 40. Pulling the eBook trigger, By jivedanson: http://www.flickr.com/photos/jivedanson/4569187448/in/photostream/ 22
Editor's Notes
- Very much from a public library, popular lending ebook environment as that reflects my experience – qualify that statement, plenty of coverage of wider issues and what is happening outside of public libraries, but looking at implication of that on public libraries and how they access/supply/provide ebook services to the public Any discussion about ebooks can’t not include discussion on what is happening in the wider publishing ecosystem of which libraries are part – despite what HC or Penguin et al might think! Personal professional observations of stuff that I have come across and that I think needs wider exposure and/or understanding amongst the general librarian population!
- TimoBoezeman – Futurebook bloggerdigital publisher and acquisitions editor non-fiction for A.W. Bruna Publishers, one of the largest publishers in The Netherlands
- Bear in mind LIANZA overall standard of around 2.5-3.5 items per capita!At one stage during travellight there were only 13 ebooks and 33 audiobooks available.