1. 1
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2. …
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3. The Next Generation is…
- Technology transforming
media
- Content accessible anywhere
- People in control
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4. Next
Generation
People
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5. 92% of American parents are friends with their Next
Generation
People
kids on Facebook
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5
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6. 82% of Chinese mobile internet users are aged 18- Next
Generation
People
30
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7. People over 35 are more likely to own a digital Next
Generation
People
camera
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9. 850,000 Android devices are activated every Next
Generation
Mobile
day
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10. Facebook had 58m mobile-only users in
Next
Generation
Mobile
December
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11. Half of the ads in the Super Bowl were Next
Generation
Mobile
Shazam-able
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12. 25% of Groupons bought in December were bought Next
Generation
Mobile
on mobile
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13. 86 billion text messages were sent in January Next
Generation
Mobile
in China
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14. Apple’s app store generates over 5m a day in Next
Generation
revenue Mobile
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15. Google’s mobile search volumes more than Next
Generation
Mobile
doubled year on year
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16. 41% of ad related searches made during the Super Next
Generation
Mobile
Bowl came from mobile devices
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17. Next
Generation
Content
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18. Chinese mobile game QQ Game Hall has 200m
Next
Generation
Content
registered players
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19. Angry Birds Space was downloaded 10m times in
Next
Generation
Content
3 days
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20. You can now ‘’Like’ Kahlua when you watch The
Next
Generation
Content
Big Lebowski on Facebook
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21. Mercedes let people control posters with their
Next
Generation
Content
car keys
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22. Next
BMI’s Pinterest Lottery
Generation
Content
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23. Next
Blue Ivy Carter’s Tumblr
Generation
Content
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24. Next
Chicago Mixtape
Generation
Content
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25. Next
Generation
Technology
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26. Next
This is not the web…
Generation
Technology
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26
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27. Next
The rise and fall of personal computing
Generation
Technology
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27
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28. Half of American homes own at least one Apple Next
Generation
Technology
product
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28
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29. How much companies depend on their largest
Next
Generation
Technology
revenue stream
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29
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30. Next
Generation
Content
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31. Next
Instagram added 10m users in 10 days
Generation
Social Media
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32. Facebook refers nearly as much traffic to The
Next
Generation
Social Media
Guardian as Google does
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33. Twitter records were broken at the Super Next
Generation
Social Media
Bowl
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34. David Beckham’s H&M ad generated 109,000
Next
Generation
Social Media
comments in social media within 45 minutes
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35. Next
Generation
Content
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36. Amex’s Tweet Your Way To Savings generated sales Next
Generation
Effectiveness
of $7.2m
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37. Domino’s Pizza generated £1m in revenue in
Next
Generation
Effectiveness
the UK from mobile in one week
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37
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38. Ralph Lauren’s growth is attributed to digital Next
Generation
Effectiveness
activity
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39. Unilever’s digital campaigns yield over $3 for Next
Generation
Effectiveness
every $1 spent
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39
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40. Next
Generation
Effectiveness
@
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