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Star in a Bra USA Terms and Conditions
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Advertising Disclosure
(For print advertising and email advertising. Can be avoided when banner ad teaser only and the rules
are visibly available on the page that the banner clicks to (i.e. one click away).
NO PURCHASE NECESSARY TO ENTER. Contest is open to legal residents of the 50 United States and the
District of Columbia, age 18 or older. Go to usa.starinabra.com to enter and for Official Rules governing the
Contest. Entries must be received between 12:01 PM ET on 04/05/12 and 11:59 PM ET on 04/27/12. Void
where prohibited by law Sponsor: Curvy Kate Limited.
Facebook page disclosures:
NO PURCHASE NECESSARY TO ENTER. Contest is open to legal residents of the 50 United States and the
District of Columbia, age 18 or older. Entries must be received between 12:01 AM ET on 04/05/12 and 11:59
PM ET on 04/27/12. Void where prohibited by law.
Twitter:
NoPurNec18+Ends04/27/12Rules[http://slidesha.re/SIABterms].
CURVY KATE STAR IN A BRA CONTEST
OFFICIAL RULES
NO PURCHASE NECESSARY TO ENTER OR WIN.
1. Contest Entry Period/Sponsor: Curvy Kate Star In A Bra Contest (“Contest”) begins at 12:01 PM,
Eastern Time ("ET") on April 5, 2012 and 11:59 PM EST on April 27, 2012 (the "Contest Entry Period").
Sponsor: Curvy Kate Limited, Registered Office 52 High Street, Pinner, Middlesex HA5 5PW, United Kingdom.
2. Eligibility: The Contest is open to individuals who (A) are legal residents of the 50 United States or District
of Columbia, age 18 or older, (B) have a natural size D+ cup bra size with no enhancements; and (C) are not
currently under contract with any modeling agency. Employees of Sponsor, its advertising and promotion
agencies and anyone involved with the Contest (collectively, “Contest Entities”), and their immediate family
members and/or those living in the same household of each (whether related or not) are not eligible to enter or
win. For the purpose of this Contest, an immediate family member is defined as spouse, partner, mother,
father, legal guardian, in-laws, grandmother, grandfather, brother, sister, children and grandchildren. Contest
is governed by U.S law. Contest is void: where prohibited..
3. How to enter: Sponsor is looking for individuals who can fit the brand image of Curvy Kate. Sent five (5)
photos of yourself: 3 full length lingerie or swimwear photographs and 2 face shots ("Photos) showing why
you are most deserving to fit the brand image of Curvy Kate ("theme") and provide an essay of up to 1000
words ("Essay") indicating why you are entering the Contest. To enter the Contest, go to the Curvy Kate
brand page on Facebook at http://www.facebook.com/curvykate. You must "Like" the Curvy Kate Facebook
brand page in order to view the Contest Website. Then follow all onscreen entry instructions to complete the
entry form and upload your Photos as instructed providing your name, address, email address, and then
submit during the Contest Entry Period. The Photos, Essay and entry form are collectively, an ‘Entry(ies”). All
submitted Entries will not be returned or acknowledged. Proof of submission of an Entry does not constitute
proof of receipt by Sponsor. Only one (1) Entry per person/email address permitted. In the event of a dispute
over the identity of an online entrant or the rights to an Photo or Essay, the Entry will be disqualified.
4. Requirements for Entry: Your Entry must comply with the following:
• the Photos and Essay are original with you, are not copied from any other work, and do not infringe
upon the rights of any third party;
• the Photos or Essay do not depict or describe any third party copyrighted material, products, trademarks
or logos (with the exception of Curvy Kate);
• the Photos and Essay do not defame or otherwise violate the rights of any third party;
• the Photos and Essay cannot contain any personally identifiable information, website urls (except
www.curvykate.com), offensive material or any elements such as nudity, graphically violent imagery,
sexually suggestive imagery, or material that is racially insensitive, profane, slanderous, disparaging to
any person or third party, offensive to good taste, discriminatory on the basis of sexual orientation,
religion or race, or which visually depicts alcohol, illegal drug use or gambling, controversial subject
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matter or any subject which is contrary to the interests of Sponsor or contain anything that is contrary to
the interests of any of the Contest Entities, as determined in the sole discretion of the Sponsor.;
• once a Photo is received it cannot be modified or edited but Photos can be substituted until the last entry
date;
• The Photos can only depict the entrant and no entries may be submitted on behalf of someone else;
• You have received permission from anyone involved in the creation of the Photos (“Third Party
Participants”) to submit the Photos in this Contest and to grant the rights granted to the Sponsor herein
(and if requested from the Sponsor, you will provide evidence of this permission);
• Due to technical limitations the uploaded Photos cannot be larger than 5 MB uncompressed;
• Photos cannot be enhanced, altered, or edited in any form through digital software;
• Essays must be in the English language (with the exception of single words or short terms from other
languages which are permissible as long as their meaning is evident in the sole discretion of the
Sponsor).
5. Entrants License to Use Entries: By participating in the Contest, each entrant warrants and represents (i)
that her Entry complies with the requirements in these official rules (ii) that use by Sponsor of the Entry as
licensed by entrant or assigned by the winners herein will not give rise to any claims of infringement, invasion of
privacy or publicity, or infringe on any rights and/or interests of any third party, or give rise to any claims for
payment whatsoever. By entering the Contest and submitting a Entry, each entrant (a) retains ownership of the
Entry she submits (b) grants to the Sponsor, and any organizations affiliated with the sponsorship, fulfillment,
administration, advertisement or promotion of the Contest the perpetual, fully-paid, irrevocable, non-exclusive
license to reproduce, prepare derivate works of, distribute, display, exhibit, transmit, broadcast, televise, digitize,
modify, edit, otherwise use, and permit others to use and perform throughout the world the Entry, in whole or in
part, in any manner, form, or format now or hereinafter created, including on the internet, and for any purpose,
including, but not limited to, advertising or promotion of Sponsor and Contest, or any other reason, all without
further consent from or payment to entrant or any other person or entity; (c) waives all moral rights in and to
his/her Entry in favour of the Sponsor; and (d) agrees to indemnify, release and hold harmless the Released
Parties (defined below) from and against any and all claims based on publicity rights, defamation, invasion of
privacy, copyright infringement, trade-mark infringement or any other intellectual property related cause of action.
For greater certainty, the Sponsor reserves the right, in its sole discretion, to modify, edit or disqualify any Entry
for any reason. Entries may be published and posted online but entrants agree that Sponsor has no obligation to
post or publish Entries and that all such postings or publication, if any, will be in the Sponsor’s sole discretion
and that the posting or publication of an Entry has no bearing on whether the Entry is a potential winner. In the
event of any dispute or potential dispute regarding the Entry or entrant, Identifiable Person or any third party or if
Sponsor has reasonable grounds for suspecting any breach or abuse of these Official Rules by any person
involved in an Entry, the Entry may be disqualified in Sponsor’s sole discretion. Sponsor may ask for evidence
of written permissions required by these Official Rules.
6. Selection of Winner(s):
Round One: All submitted Entries will be reviewed for compliance with the rules as stated herein. Then all
Entries will initially be judged by a panel of judges from the Curvy Kate editorial team ("Judges") based on
the following criteria; (1) appropriateness to the identity of the brand, (2) entrant's suitability for trade and
advertising purposes, (3) entrant's natural beauty; (4) likely fit in Curvy Kate lingerie (5) originality of Essay
("Judging Criteria"). In the event of a tie, the tying finalists will be re-judged based on how best the Entry
showcases the theme. In the event of a second tie the tying finalists will be re-judged based on the Entry that
is determined by the Judges to be the most naturally beautiful. The thirty (30) top scoring Entries will be the
semi-finalists.
Round Two: The 30 semi-finalists will then will be notified by email on or about 05/04/12 ('notice") and will
be required to execute an affidavit of eligibility, liability release, and publicity release (collectively, "Release")
as a condition to being declared a semi finalist and agree to travel to NYC for a photo shot on dates
specified by the Sponsor, tentatively scheduled for 06/06/12-06/07/12 in the event they are selected as one
of the 10 finalists. The email notification will go out 3 times in 72 hours and semi finalists must respond to the
email to be eligible to continue to compete. Entrants can print the required documents found at
www.curvykate.com and mail to Sponsor by following the instructions provided. If a potential semi finalist is a
minor, as determined by the laws in the state in which the potential semi finalist resides, the Release must
be signed by that minor’s parent or legal guardian on the minor’s behalf. If the notice comes back as
undeliverable, or a potential winner does not respond to the email notification within 72 hours of receipt
and/or return the required executed Release within five (5) days from the date of the notice, or if an entrant
or Entry is found to be ineligible for any reason, the potential semi finalist will be disqualified and will forfeit
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any rights to compete and a runner up will be selected as a substitute semi finalist or Sponsor shall only
allow for the number of semi-finalists that have followed the requirements of the Official Rules, due to timing
constraints, or otherwise, as determined in Sponsor’s sole discretion.
First Voting Round: The Photo Entries of the 30 semi finalists will be posted on the Contest Website and
voted on by the Curvy Kate community who will determine their favorites by voting for their top three (3)
choices out of the 30 semi finalists. The First Round Voting Period begins at 12:00:01 AM ET on 05/10/12
and ends at 11:59:59 PM ET on 05/24/12 (“Voting Period”). The top ten (10) favorites will be determined by
the highest number of valid Votes received from Voters who log into the Contest Website (as determined by
Sponsor).
Final Voting Round: The Top 10 Finalists will be required to fly to New York City for a professional photo
shoot (travel expenses will be paid for by Sponsor) and the photos from that shoot, determined by Sponsor,
will be published on the Contest Website on or about 06/13/12 for two weeks of public voting to determine
the winner by voting for the top favorite out of the 10 finalists. The top model will be determined by the
highest number of valid Votes received from Voters who log into the Contest Website (as determined by
Sponsor).
Voting Requirements for Both Rounds of Voting: Voting is subject to the terms of use of the Contest
Website and any voting instructions will be posted on the Contest Website, including but not limited to, the
following: to be eligible to vote, voters must be legal residents of the 50 United States or District of Columbia and
at least 16 years of age as of the time of voting ("Valid Voter(s)"). All Valid Voters in the First Voting Round may
vote for their three (3) favorite semi finalists and in the Final Voting Round must vote for the top favorite finalist by
registering and logging on to the Contest Website and following the onscreen prompts to vote for their favorite
choice(s) (each a “Vote”). In the event of a tie in Voting, the Judges will re-judge the tying Entries and select the
winning Entries from the tying Entries based based upon the Judging Criteria. Only three Votes per Voter will be
tallied in the First Round and one Vote per Voter in the Final Voting Round per person/email address. Multiple
votes from accounts created with the sole purpose of voting multiple times (as determined by Sponsor in its sole
discretion) will be disqualified. Votes that do not comply with the Official Rules or these requirements, or that
result from fraud or collusion, or any other abuse of these Official Rules, may be disqualified in Sponsor’s sole
discretion. If an Entrant is found to have engaged in such fraud, collusion, or abuse all of that Entries’ Votes will
be disqualified. The Entries receiving the highest combined scores of eligible, non-suspect Votes will be deemed
the potential applicable finalists or winner. Sponsor reserves the right to void all Votes made through any robotic,
automatic, mechanical, programmed or similar entry duplication method and to disqualify any individual using
such a method. The Sponsor’s decisions will be solely determinative and final in all matters regarding this
Contest.
7. Semi Finalists Requirements: The potential 30 semi-finalists will be notified by email on or about 05/04/12
('notice") and as a condition to continuing to being eligible to compete to be declared a finalist, semi-finalists must
be available and agree to travel on dates specified by Sponsor. If an email notice comes back as undeliverable,
or a potential semi finalist does not return any required documents and/or documents necessary for travel within
the time allowed, or if an entrant or Entry is found to be ineligible for any reason, the potential semi finalist will be
disqualified and will forfeit any rights to compete.
8. Finalists Requirements: Ten (10) finalists must travel to New York City for a professional photo shoot
which will require that they travel on dates specified by Sponsor, tentatively scheduled for 06/06/12-06/07/12.
Finalists will be provided with round-trip coach air transportation to and from a major commercial airport in
the United States, near the winner’s primary residence and New York City, as determined by Sponsor
(Sponsor reserves the right to substitute ground transportation for air transportation for finalists who reside
within 150 miles of the New York City); hotel accommodations (one single occupancy room and room tax
only), and ground transportation to and from the airport in New York City and the hotel. All other expenses
not specifically mentioned herein, including but not limited to, local ground transportation in home town or in
New York City, food, beverages, additional hotel amenities or fees and gratuities, are the sole responsibility
of finalists. Travel, hotel and other accommodations are determined by the Sponsor. Travel dates and details
are subject to change. If selected finalist is unable to travel during the dates specified once dates of the
photo shoot are final the selected finalist will forfeit the opportunity to move onto the next round.
Arrangements for the trip and shoot will be made by Sponsor. Sponsor is not responsible for baggage fees or
for any cancellations, delays, diversions or substitutions or any act or omissions whatsoever by the air
transportation carriers, hotels or other transportation companies or any other persons providing any of these
services and accommodations necessitated by same or any other fees incurred by semi finalists in traveling
and participating in the shoot.
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9. Prize: The winner will receive a one year's worth of Curvy Kate lingerie valued up to $900. All fees,
federal, state, local or other expenses relating to the use, acceptance and possession of prize are the sole
responsibility of the winner. Prize is non-transferrable. Sponsor reserves the right to substitute a prize of
equal or greater value at its sole discretion and no substitution by winner or cash equivalent is allowed. An
IRS form 1099 will be awarded in the name of the winner for the retail value of the prize awarded.
Winner will also be eligible to be signed to a one year modeling contract with Curvy Kate ("Contract") which
will include participating in photo shoots in the United Kingdom for Curvy Kate, provided that the terms are
agreed upon by Sponsor and the winner and the Contract is signed by the winner within 30 days of receipt.
The compensation paid to winner under the contract will be determined by Sponsor based upon a day rate to
be determined. The Contract is not guaranteed.
10. General Conditions: Entrants agree to these Official Rules and the decisions of the Sponsor, and on
their behalf, and on behalf of their respective heirs, executors, administrators, legal representatives,
successors and assigns (“Releasing Parties”), release, defend and hold harmless the Contest Entities,
Facebook, YouTube, Twitter as well as the employees, officers, directors and agents of each (“Released
Parties”), from any and all actions, causes of action, suits, debts, dues, sums of money, accounts,
reckonings, bonds, bills, specialties, covenants, contracts, controversies, agreements, promises, variances,
trespasses, lost profits, indirect or direct damages, consequential damages, incidental damages, punitive or
exemplary damages, judgments, extent, executions, claims and demands whatsoever, in law, admiralty or
equity, whether known or unknown, foreseen or unforeseen, against Released Parties which any one or
more of the Releasing Parties ever had, now have or hereafter can, shall or may have which in any way arise
out of or result from entrant’s participation, acceptance and use or misuse of any prize. By entering this
Contest, all entrants give permission (except where prohibited by law) to Sponsor and its licensees to use the
semi finalists' names, Photos, Essays, hometown and likeness for promotional purposes without further
compensation. If the Sponsor decides that there are an insufficient number of qualified Entries suitable for
entry into the Contest Sponsor may select less winners or cancel the Contest entirely. If Sponsor at any time
receives a complaint (including but not limited to a cease and desist letter, general letter of complaint etc.)
alleging intellectual property infringement of the Photo or violation of the rights of any Identifiable Person or
Third Party Participant, Sponsor reserves the right to disqualify the Entry. Sponsor is not responsible for any
typographical or other error in the printing of the offer, administration of the Contest or in the announcement
of any prize or in the event Sponsor is prevented from continuing with the Contest as contemplated herein by
any event beyond its control, including but not limited to fire, flood, earthquake, explosion, labor dispute or
strike, act of God or public enemy, satellite or equipment failure, riot or civil disturbance, terrorist threat or
activity, war (declared or undeclared) or any federal, state, territorial/provincial or local government law,
order, or regulation, or order of any court or other cause not within Sponsor's control. Entrants assume all
liability for any injury, including death or damage caused or claimed to be caused, by participation in this
Contest or use/misuse or redemption of any prize. This Contest shall be governed by and interpreted under
the laws of the State of New Jersey, U.S.A. for any disputes involving residents of the United States without
regard to its conflicts of laws provisions. Any and all disputes, claims, and causes of action arising out of or in
connection with this Contest, shall be resolved individually, without resort to any form of class action. ANY
CLAIMS, JUDGMENTS AND/OR AWARDS SHALL BE LIMITED TO ACTUAL OUT-OF-POCKET COSTS
ASSOCIATED WITH ENTERING THIS CONTEST. ENTRANT HEREBY WAIVES ANY RIGHTS OR
CLAIMS TO ATTORNEY’S FEES, INDIRECT, SPECIAL, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL
DAMAGES OF ENTRANT, WHETHER FORESEEABLE OR NOT AND WHETHER BASED ON
NEGLIGENCE OR OTHERWISE. Entry materials/data that have been tampered with or altered, or mass
entries or entries generated by a script, macro or use of automated devices are void. Sponsor reserves the right
to, in good faith, to cancel the Contest or to determine the Winner based on criteria that Sponsor, in its sole
discretion, determines is a fair resolution of the Contest, including without limitation, the number Votes
accumulated before a technical issue and/or dispute arose, or the Judges determination based upon the Judging
Criteria. In no event will Sponsor be responsible for any technical difficulties or disputes that make an alternative
determination of the Winner or the cancellation of the Contest necessary. The Sponsor is not responsible for: (i)
lost, late, misdirected, illegible Entries; (ii) error, omission, interruption, deletion, defect, delay in operations or
transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical,
network, telephone equipment, electronic, computer, hardware or software malfunctions of any kind, or
inaccurate transmission of or failure to receive entry information by Sponsor on account of technical problems or
traffic congestion on the Internet or at any web site or any combination thereof; (iii) any injury or damage to
entrant’s or any other person’s computer or other device related to or resulting from participating in the Contest,
or (iv) the failure of any third party to comply with the instructions and proper administration of this Contest.
Sponsor reserves the right to permanently disqualify from any Contest it sponsors any person it believes has
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intentionally violated these Official Rules; and terminate the Contest if it becomes technically corrupted (including
if a computer virus or system malfunction inalterably impairs its ability to conduct the Contest), or to select
winners from among all eligible entries received prior to termination. LEGAL WARNING: ANY ATTEMPT BY
AN INDIVIDUAL, WHETHER OR NOT AN ENTRANT, TO DELIBERATELY INTERFERE WITH THE
OPERATION OF THE CONTEST, IS A VIOLATION OF CRIMINAL & CIVIL LAWS AND SPONSOR
RESERVES THE RIGHT TO SEEK DAMAGES AND DILIGENTLY PURSUE ALL REMEDIES AGAINST
ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.
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10. Winner's Name: For the name of the winner (available after July 1 2012), send a self-addressed
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envelope (postage not required) by September 1 , 2012 to: Curvy Kate Limited, Registered Office 52 High
Street, Pinner, Middlesex HA5 5PW, United Kingdom].
11. PRIVACY: By entering, Sponsor may use and share your information pursuant to its privacy policy found at
http://www.curvykate.com/privacy-policy.php By participating in the Contest, entrants hereby agree to Sponsor’s
collection and usage of entrant’s personal information in accordance with the Sponsor’s privacy policy (which
includes promotional e-mails from which entrants can opt-out of at anytime) and acknowledges that entrant has
read and accepted Sponsor’s privacy policy.
This Contest is not sponsored, endorsed or administered by Facebook, nor is Facebook associated with
the Contest in any way. You understand that you are providing information to Sponsor and not to
Facebook. Any questions, comments or complaints regarding the Contest must be directed to Sponsor
and not to Facebook. Facebook is a registered trademark of Facebook, Inc