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Introducing Salesforce Identity
1. Introducing Salesforce Identity
Single Sign-On, Identity, and Access Management
Chuck Mortimore, Salesforce.com, Sr. Director of Product Management
@cmort
2. Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties
materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results
expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be
deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other
financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any
statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new
functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our
operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of
intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we
operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new
releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization
and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of
salesforce.com, inc. is included in our annual report on Form 10-Q for the most recent fiscal quarter ended July 31, 2012. This
documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of
our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently
available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based
upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-
looking statements.
17. What if there was a single place to
login to all your enterprise apps?
18. What if there was a single place to
manage your cloud and mobile apps?
19. Introducing Salesforce Identity
Cloud Identity and Access Management
Simple
Login once to all your cloud and mobile apps with
Single Sign-On.
Social
Deep social and data integration, fully customizable and
built on open standards.
Trusted
Centralized access management and provisioning,
delivered through the simplicity, transparency, and trust
of the Salesforce Platform.
22. centralized access
management, provisioning
and reporting
administrate
automate
social
trust
enterprise directory single sign-on and
integration user management
secure single sign-on
and social apps
23. 60 Billion Transactions / Quarter
ISO 27001
SOC 1, 2, 3 ( SAS70 Type II )
26 Billion API calls / Quarter
GSA Moderate Level Authority
EU Safe Harbor Certified
7 Billion Logins / Year
JIPDC (Japan Privacy Seal)
Tuv (Germany Privacy Mark)
100,000+ Customers
SysTrust
TRUSTe
PCI
transparent scalable certified
24. Simple: Single Sign-On and Social Apps
Single Sign-On to all your Apps
• Improve utilization and adoption
• Login once with a single, secure cloud Identity
• Access any standards based application
• Integrated Application Switcher providers quick access
Mobile
• Login once, access anywhere
• Single Sign-On for Mobile Apps
• Secure access without VPN
Social Apps with Deep Integration
• Push to your users with a common feed
• Apps integrate directly into feed
• Deep data integration provides highly differentiated apps
26. Secure: Centralized Access Management
Centralized Control over User Access
• Common Authorization for all your apps
• Force.com, Heroku, Mobile, and Third-Party
• Single place to enable/disable apps
• Rapidly trial, develop and deploy
• One-click Enablement
Mobile Ready
• Dedicated Mobile Policies
• Enterprise Federation for Mobile Apps
• Salesforce, IT or ISV developed
• Pre-integrated Mobile SDKs
28. Automated: User Management and Provisiong
Automated User Management
• Manage your Users in one place
• Automate provisioning processes across clouds
Secure De-provisioning
• Single place to de-activate users
• Quickly and automatically shut them off everywhere
Pre-Integrated
• Identity Connectors to popular platforms
• Standard SCIM Connector
Fully Extensible
• Graphical Workflow Engine
• Plugin code directly to the Cloud
• Flexible workflow rules, triggers, fields, validation, etc
30. Extensible: A Full Identity-Enabled Platform
Enterprise Class Workflow
• Graphical Drag and Drop processes
• Declarative
• Fully pluggable
Broad Declarative Options
• Extensible Fields
• Declarative validation rules
• Drag and Drop layouts
Run Code
• Full programming language
• Batch Apex
• Apex Callouts
• User Triggers
• Apex Crypto
API Enabled
• Automate from off platform
34. Integrate: Enterprise Integration
Enterprise Class Integration
Active Directory
• Leverage your existing authentication systems
• Single Sign-On for Web, Mobile and API
• Best practice experience from 13,000 Tenants
Broad Provisioning Support
• Manual
• SOAP / REST
• Batch
SAML & SCIM • SAML Just-In-Time
• SCIM provisioning
36. Report: Centralized Transparency
Centralized Reporting
• Transparency into access and utilization
Customizable
• Drag and drop reporting engine
Analytics and Dashboards
• Leverage Salesforce Analytics to develop your own reports
and dashboards
38. Whitelabel: Run your own Identity Services
Fully brand-able for Customers & Partners
• Run your own IDP
• Build federated Support offerings
• Build your customer Social Profile
• Cloud-enable your products
Social
• Pre-integrated with Facebook and public IDPs