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2013
METHODOLOGY

ReRez surveyed 3,236 global organizations   North America
                                            United States
                                                                         (2 countries)


across 29 countries                         Canada

                                            Latin America               (9 countries)
                                            Mexico
                                            Brazil
                                            OLAM

                                            EMEA        (5 countries)
                                            United Kingdom
                                            Germany
                                            France
                                            Italy
                                            South Africa

                                            APJ      (13 countries)
                                            China
                                            Japan
                                            Australia/New Zealand
                                            India
                                            Singapore
                                            South Korea
                                            Hong Kong
                                            Malaysia
                                            Taiwan
                                            Thailand
                                            Philippines
                                            Indonesia
INNOVATORS VERSUS TRADITIONALS


      Innovator Organizations                     Traditional Organizations
      Welcome change                              Only change after studying the issue
      View change as opportunity                  View change as risk
      Early adopters of new technology            Late adopters of new technology
      Proactive (create change)                   Reactive (react to change if necessary)
      Innovative (change to create opportunity)   Employ time-honored practices
KEY FINDINGS


     1. Innovators have different attitudes about mobility

     2. Mobility is more prevalent in Innovators

     3. Mobility policy and management more evolved in Innovators

     4. Innovators experience more mobility costs

     5. Innovators experience more mobility benefits
INNOVATORS HAVE DIFFERENT ATTITUDES ABOUT MOBILITY

         Innovators motivated to pursue mobility by business drivers
         84% of Innovators consider important (higher than any other driver)

         Traditionals motivated by end user demand
         51% of Traditionals consider important (higher than any other driver)

         Innovators say mobility risk worth the opportunity (Traditionals don’t agree)
MOBILITY MORE PREVALENT IN INNOVATORS

 Significantly more employees using smartphones

 55% of Innovators’ vs. 44% of Traditionals’
 employee phones purchased by company

 More likely to use business apps on mobile devices

 83% of Innovators discussing private app store for
 business-related mobility apps, vs. 55%of Traditionals


 What percentage of your employees currently use
 one of the following classes of smartphone for
 business? (means shown)
MOBILITY MANAGEMENT MORE EVOLVED IN INNOVATORS

                      More likely to have a mobility policy
                       More likely to manage employees’ devices
                        More aggressive in enforcing policy (use technology instead of
                        manual) 60% Innovators vs. 33% Traditionals
                         More likely to adopt mobility information protection measures
                           More likely to adopt mobility management measures




                               Have a policy on mobile devices for business use
INNOVATORS EXPERIENCE MORE MOBILITY COSTS



     More mobility incidents
     Traditionals—Median of 12 mobility incidents last year
     Innovators—Median of 25 mobility incidents last year
     More losses due to mobility incidents



       Which losses have you incurred due to
        mobility during the past 12 months?
INNOVATORS EXPERIENCING LARGER MOBILITY BENEFITS

 Employee benefits:
 Employee productivity, effectiveness,
 efficiency, speed and agility
 Company Benefits:
 Brand impact, happier customers,
 better/faster decisions, more competitive
 HR benefits:
 retention, recruiting, happier employees
 Higher revenue growth:
 44% Innovators vs. 30% Traditionals
 Higher profit growth:
 34% Innovators vs. 23% Traditionals
RECOMMENDATIONS

 1. Being cautious about mobility is okay. Being resistant is not. Start embracing it.
 2. Start with the apps with greatest productivity benefits for employees.
 3. Learn from the innovators – get the benefits while minimizing the risks.

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2013 State of Mobility Survey

  • 2. METHODOLOGY ReRez surveyed 3,236 global organizations North America United States (2 countries) across 29 countries Canada Latin America (9 countries) Mexico Brazil OLAM EMEA (5 countries) United Kingdom Germany France Italy South Africa APJ (13 countries) China Japan Australia/New Zealand India Singapore South Korea Hong Kong Malaysia Taiwan Thailand Philippines Indonesia
  • 3. INNOVATORS VERSUS TRADITIONALS Innovator Organizations Traditional Organizations Welcome change Only change after studying the issue View change as opportunity View change as risk Early adopters of new technology Late adopters of new technology Proactive (create change) Reactive (react to change if necessary) Innovative (change to create opportunity) Employ time-honored practices
  • 4. KEY FINDINGS 1. Innovators have different attitudes about mobility 2. Mobility is more prevalent in Innovators 3. Mobility policy and management more evolved in Innovators 4. Innovators experience more mobility costs 5. Innovators experience more mobility benefits
  • 5. INNOVATORS HAVE DIFFERENT ATTITUDES ABOUT MOBILITY Innovators motivated to pursue mobility by business drivers 84% of Innovators consider important (higher than any other driver) Traditionals motivated by end user demand 51% of Traditionals consider important (higher than any other driver) Innovators say mobility risk worth the opportunity (Traditionals don’t agree)
  • 6. MOBILITY MORE PREVALENT IN INNOVATORS Significantly more employees using smartphones 55% of Innovators’ vs. 44% of Traditionals’ employee phones purchased by company More likely to use business apps on mobile devices 83% of Innovators discussing private app store for business-related mobility apps, vs. 55%of Traditionals What percentage of your employees currently use one of the following classes of smartphone for business? (means shown)
  • 7. MOBILITY MANAGEMENT MORE EVOLVED IN INNOVATORS More likely to have a mobility policy More likely to manage employees’ devices More aggressive in enforcing policy (use technology instead of manual) 60% Innovators vs. 33% Traditionals More likely to adopt mobility information protection measures More likely to adopt mobility management measures Have a policy on mobile devices for business use
  • 8. INNOVATORS EXPERIENCE MORE MOBILITY COSTS More mobility incidents Traditionals—Median of 12 mobility incidents last year Innovators—Median of 25 mobility incidents last year More losses due to mobility incidents Which losses have you incurred due to mobility during the past 12 months?
  • 9. INNOVATORS EXPERIENCING LARGER MOBILITY BENEFITS Employee benefits: Employee productivity, effectiveness, efficiency, speed and agility Company Benefits: Brand impact, happier customers, better/faster decisions, more competitive HR benefits: retention, recruiting, happier employees Higher revenue growth: 44% Innovators vs. 30% Traditionals Higher profit growth: 34% Innovators vs. 23% Traditionals
  • 10. RECOMMENDATIONS 1. Being cautious about mobility is okay. Being resistant is not. Start embracing it. 2. Start with the apps with greatest productivity benefits for employees. 3. Learn from the innovators – get the benefits while minimizing the risks.