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Helping non profits make the most out of their websites. Presentation by Madeleine Sugden, Content Manager at KnowHow NonProfit - www.knowhownonprofit.org

Technology
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Web content: make it work for you Social Media Exchange Express September 2010 Madeleine Sugden Content Manager www.knowhownonprofit.org
Introduction ,[object Object],[object Object],[object Object]
What is web content for? ,[object Object],[object Object],[object Object]
5 questions ,[object Object]
1. Audience - why ,[object Object],[object Object]
1. Audience - how ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
West Hackney Parochial Charity ,[object Object],[object Object],[object Object]
 
CHASE ,[object Object],[object Object],[object Object],[object Object]
 
St John Ambulance ,[object Object],[object Object],[object Object]
 
Alzheimer Scotland ,[object Object],[object Object]
 
KIND ,[object Object],[object Object]
 
Working with Men ,[object Object],[object Object]
 
Friends of the Earth ,[object Object],[object Object],[object Object]
2. Presentation - why ,[object Object],[object Object]
2. Presentation - how ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Birmingham Settlement ,[object Object],[object Object],[object Object]
 
British Heart Foundation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
The Prostate Cancer Charity ,[object Object],[object Object],[object Object]
 
Railway Children ,[object Object],[object Object],[object Object],[object Object]
 
Arthritis Research Campaign ,[object Object],[object Object],[object Object],[object Object]
 
Break ,[object Object],[object Object],[object Object]
 
The Blue Cross ,[object Object],[object Object],[object Object]
 
Cats Protection ,[object Object],[object Object]
 
WISH ,[object Object],[object Object],[object Object]
 
Kids Company ,[object Object],[object Object]
 
Age Concern Birmingham ,[object Object],[object Object]
 
Kensington and Chelsea Social Council ,[object Object],[object Object],[object Object],[object Object]
3. Medium - why ,[object Object],[object Object]
3. Medium - how ,[object Object],[object Object],[object Object],[object Object]
 
RNIB ,[object Object],[object Object],[object Object],[object Object]
 
Action for Prisoners’ Families ,[object Object],[object Object],[object Object],[object Object]
 
Sightsavers ,[object Object],[object Object],[object Object],[object Object]
 
Families on Trail ,[object Object],[object Object],[object Object],[object Object]
 
Macmillan Cancer Support ,[object Object],[object Object],[object Object]
 
KnowHow – Millcaster Tales ,[object Object],[object Object],[object Object],[object Object]
 
British Heart Foundation ,[object Object],[object Object]
 
RNID ,[object Object],[object Object]
4. Marketing - why ,[object Object],[object Object],[object Object]
4. Marketing - how ,[object Object],[object Object],[object Object]
 
Google search for ‘depression’ ,[object Object],[object Object],[object Object]
 
Kent Wildlife Trust – on Facebook ,[object Object],[object Object]
 
Porchlight 1974 – on Flickr ,[object Object],[object Object]
 
For Ethiopia – on Flickr ,[object Object],[object Object]
 
National Blind Children’s Society – on YouTube ,[object Object],[object Object],[object Object]
 
Epilepsy Action - on Twitter ,[object Object],[object Object],[object Object]
 
Epilepsy Action ,[object Object],[object Object],[object Object]
 
Action for Children ,[object Object],[object Object]
5. Influence - why ,[object Object],[object Object]
5. Influence - how ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
5. Influence - how ,[object Object],[object Object],[object Object]
 
RSPB – Big Garden Birdwatch ,[object Object],[object Object]
 
Islamic Relief ,[object Object],[object Object],[object Object],[object Object]
 
Dig Toilets Not Graves ,[object Object],[object Object],[object Object],[object Object]
 
For Darfur ,[object Object],[object Object],[object Object]
 
Breast Cancer Care ,[object Object],[object Object]
 
Basingstoke Voluntary Services ,[object Object],[object Object],[object Object],[object Object]
 
Friends of the Earth ,[object Object],[object Object],[object Object]
 
Doncaster CVS ,[object Object],[object Object],[object Object]
 
Plain Stupid ,[object Object],[object Object]
 
Oxfam ,[object Object],[object Object],[object Object],[object Object]
5 questions - PAMMI ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Madeleine Sugden Content Manager KnowHow NonProfit www.knowhownonprofit.org @knowhownonprof @millcaster

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