Are Content Strategists the Next Corporate Rock Stars?
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Content Strategy is a lot like managing a Rock Band. You have the rock stars, the promoters, the fans, and the content (songs, image, branding). This presentation will walk you through the perils of bad content, expose you to great content, and answer the question "Are Content Strategists the Next Corporate Rock Stars?"
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- 96. Slide Sources Notes 1 http://johnnyslowhand.deviantart.com/art/Rolling-Stones-Wallpaper-109005342 3 http://www.fonditos.com/wallpapers/1024x768/05101.jpg 11 http://4.bp.blogspot.com/_ptKmJ1XAt4c/S16iyt999tI/AAAAAAAAAWo/aeO0cU1tR7I/s1 600-h/andrew-oldham.jpg 15 http://www.britannica.com/EBchecked/topic-art/507167/100189/Mick-Jagger-Ron- Wood-and-Keith-Richards-of-the-Rolling 19 http://i.dailymail.co.uk/i/pix/2008/12/12/article-0-02C932B4000005DC- 89_468x379.jpg 20 http://www.flickr.com/photos/matthewfield/2306001896/sizes/l/ 35 http://www.flickr.com/photos/cynergy/2607120416/ 48 http://www.flickr.com/photos/sparadrap/800184934/sizes/l/ 51 http://www.flickr.com/photos/mu_ground/2441781874/sizes/z/in/photostream/ 61 http://www.MindTouch.com powered site (November 2010)