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Who’s managing your stuff?
                             Dean Shareski
                                   BLC 10
                               Boston, MA
                                 July 2010
@shareski

shareski@gmail.com


ideasandthoughts.org
You or Google? Who Controls Your Identity
anaging it now?
        Wh  o’s m

How do I take more contro
                         l?

                          a big deal?
         hy i s this such
       W
 Should I sh
            are more o
                      r   less?
•the landscape

• you

• your students

• your institution
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
http://www.flickr.com/photos/will-lion/3974469907/
You or Google? Who Controls Your Identity
What happens when you google yourself?
Try it
                  Google
What type of content appears in the first 5 results?
                      Or

                   Spezify
              Persona MIT
First impressions matter
     more than ever
First impressions matter
     more than ever
http://www.flickr.com/photos/will-lion/3356252350/
http://www.flickr.com/photos/sergiopics/1306083834/




You can’t
NOT
  play
Image:Phebe op de laptop
http://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptop
http://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptop
http://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptop
http://www.flickr.com/photos/marcel030nl/2454009573/
Image:Phebe op de laptop
http://www.flickr.com/photos/marcel030nl/2454009573/
PRIVATE   by DEFAULT




PUBLIC    with EFFORT
PUBLIC    by DEFAULT




PRIVATE   with EFFORT
http://budtheteacher.com/blog/2009/10/10/on-modeling/
Why Is Digital Different?
Why Is Digital Different?

Easily Copied
Why Is Digital Different?

Easily Copied   Instantly Shared
Why Is Digital Different?

Easily Copied   Instantly Shared




Easily Edited
Why Is Digital Different?

Easily Copied   Instantly Shared




                    Viewable by
Easily Edited
                      Millions
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You
http://www.flickr.com/photos/siutou_amy/2306794554/
Google’s not the problem
Try it

Head over to ratemyteacher.com
 choose yourself, a colleague or
      a school you know
Check out the results and share
Become clickable
Advocacy
Control


          http://www.flickr.com/photos/fhashemi/97033289/
You or Google? Who Controls Your Identity
http://www.google.com/profiles
Google Alerts




                                  Image: ilustra-respondendo
                http://flickr.com/photos/felipearte/44808639/
You or Google? Who Controls Your Identity
What’s the difference?




http://www.flickr.com/photos/iain/4101881178/
You or Google? Who Controls Your Identity
http://kylewebb.ca/
Is your Identity worth $10?
Try it

what domains are available to you?
    http://www.godaddy.com
shareski.ca
http://flavors.me
When does your
digital identity/profile




                                                                 /
                                                            49956
                                                   N04/46071
                                          8043 300@
                              m/ph otos/4
                  ww.fl ickr.co
              w
       http://



                                                          become a
                                                   marketable asset?
Your Students
http://www.flickr.com/photos/64121897@N00/62716956/
You or Google? Who Controls Your Identity
drunken pirate
Gaming the Data
Gaming the Data
It’s not all bad
It’s not all bad
You or Google? Who Controls Your Identity
WHAT PUTS KIDS AT RISK FOR RECEIVING THE MOST SERIOUS KINDS OF SEXUAL

            IT’S NOT GIVING
SOLICITATION ONLINE, SUGGESTS THAT


OUT PERSONAL INFORMATION
THAT PUTS KID AT RISK.                                              IT’S NOT HAVING A
BLOG OR A PERSONAL WEBSITE THAT DOES THAT EITHER. WHAT PUTS KIDS IN

    BEING WILLING TO TALK
DANGER IS


ABOUT SEX ONLINE WITH
STRANGER OR HAVING A PATTERN OF
MULTIPLE RISKY ACTIVITIES ON THE WEB LIKE GOING
TO SEX SITES AND CHAT ROOMS,                   MEETING LOTS OF PEOPLE THERE, KIND OF BEHAVING IN WHAT




WE CALL LIKE AN   INTERNET DAREDEVIL.
the
“Why are we so obsessed with the registered sex offender side of the puzzle when


troubled kids are right in front of us?                                                        Why
are we so obsessed with the Internet side of the puzzle when so many more kids are abused in their

                             Money
own homes? I feel like this whole conversation has turned into a distraction.


and time is being spent focusing on the
things that people fear rather than the
very real and known risks that kids
face.         This breaks my heart.”




                                                                                   danah boyd
http://delicious.com/shareski/internetsafety
“I want my
kids to be
  found.”

             http://www.flickr.com/photos/86592731@N00/175990728/
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
Your Institution
 http://www.flickr.com/photos/64121897@N00/62716956/
Try it

What are the search results of your
           institution?
         How many hits?
    What are others saying?
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
You don’t control the message now
You probably never did




             http://www.flickr.com/photos/larryontheprairie/4534921049/
You or Google? Who Controls Your Identity
You or Google? Who Controls Your Identity
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Allow Constituents a Voice
Tell Stories
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Give them places to Share
Let them share
Go Mobile
Work Side by Side
LB RA ND
P ER SO NA
LB RA ND
P ER SO NA

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You or Google? Who Controls Your Identity