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Blogs and Twitter for Promoting Yourself and Institution
- 1. Blogs and Twitter for Individuals and Institutions Presented by Graham Lavender Liaison Librarian, McGill Library February 5, 2010
- 3. Everything I know about blogging I learned from John Dupuis
- 5. Promote yourselfWhy blog (or use Twitter)?
- 6. “A blog (a contraction of the term "web log") is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.” - Wikipedia What is a blog?
- 7. Top 10 Blogs
- 9. LISWiki
- 10. Walt Crawford’s Liblog LandscapeLIS blogs
- 12. Wide range of viewpoints
- 13. Learn about the communityWhy you should read blogs
- 15. Set up an RSS feed reader
- 16. Leave commentsHow to read blogs
- 17. Individual (student or professional) blogs Multi-contributor blogs Institutional blogs Types of blogs
- 19. You were inspired by a really excellent talk
- 21. You want to impress potential employers
- 22. You want to become a participant in the online conversationReasons to start your own blog
- 23. Reasons to not start your own blog http://www.flickr.com/photos/remibridot/2218573670/
- 27. Write at least two interesting posts before you start advertising
- 28. Don’t obsess over the layout at first
- 29. Advertise, advertise, advertisestarting your own blog
- 31. Add yourself to the LISWiki
- 32. Leave comments on other blogs, especially ones on a similar topic
- 33. Write posts linking to posts from other blogs
- 34. Add your URL to your email signature and business cardAdvertising your blog
- 36. Don't worry that you always have to be 100% original and groundbreaking
- 38. Don't take yourself too seriouslyStaying Motivated
- 40. Your blog can set you apart
- 41. Start thinking and writing about the trends and issues they don't teach in school
- 42. You have more to say than you thinkFor students
- 47. Broad audience
- 48. Less pressure to post frequentlyMulti-Contributor blogs
- 50. The McGill Library Staff Blog (for McGill Library staff)McGill Library blogs
- 51. McGill Library blog (for clients) http://blogs.mcgill.ca/library/
- 52. McGill Library Staff Blog
- 55. Start with a small group of people who are ready and willing to post
- 57. Get support from the top
- 58. Don’t worry that it will be as hard to maintain as a websiteLessons Learned: the McGill Library Experience
- 59. Microblogging (Twitter) Micro = very small Blogging = blogging
- 62. I tweeted about Web 2.YouWord usage
- 65. Popular with celebrities and “celebrities”
- 66. Post to Twitter through text message, browser, or desktop applicationLifehacker’s Five Best Twitter Clients Twitter
- 67. Let’s try it out
- 69. More ubiquitous
- 70. Less flexible in terms of length
- 71. Less flexible in terms of contentWhy not do both? Twitter vs. Blogging
- 73. What I’m going to be doing in the near future
- 74. What my friends are doing now/in the near future
- 75. What you should be doing now/in the near futureTwitter for individuals
- 77. Promote new services and events
- 79. Cheat sheet of possible tweets
- 80. Training (more than you might expect)Twitter for Institutions
- 82. Use it to join the conversation
- 83. Use it to promote yourself
- 84. There’s nothing stopping you – DO IT!Conclusion
- 85. Thank you! Look me up online: The Inspired Library School Student Twitter: @guybrariang My shared items on Google Reader Facebook LinkedIn Flickr Thank You