@nobi @ #genesis01

•

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Nobuyuki Hayashi

#genesis01 での林の講演スライドです。

Technology

2010 2010 2010 2010 2010
13 EXILIM ( 1)
Wi-Fi 14.1 CCD 5 ( 1)
( 3) 13.2 Wi-Fi
( 3) Wi-Fi ( 1)

10 10 10 10

2010 2010 2010 2011 2011
7 ( 1) ( 1) & 16.2
( 1) CMOS
& "Exmor R" ( 1)
( 1) au
au

®

2011 2011 2011 2011 2010
9.6 3
CCD 4.8
( 1) ( 1)
( 1) ( 2) ( 1) LED
( 1)
au au
au au

®

2010 2010 2010 2010 2010
( 1) ( 1) Wi-Fi& ( 1)
7 3 12.1 12.1
PLASMA ™ CCD 12.2
( 1) ( 1)

2010 2010 2009 2009 2009
20 / Wi-Fi WIN
( 1) ( 1) 12.2 &3 12.1 &3.4
& 12.1
®

®

2009 2009 2009 2009 2009
( 1) Color
( 1) 7
ProPix CCD8 11.9mm ( 1)

| | NTT 10/11/04 0:50

2009 2010 2009 2009 2009
& ( 1) ( 1)
http://www.nttdocomo.co.jp/product/foma/#foma 1/2 & !
Run&Walk Fitness Golf

®

® 2009 2009 2008
& 10.9mm & au
3.2 &3.0
IPS &
"G'zOne" ( 1)

Simple&Beauty
( 1)
( 1) ( 2)

1) IPX5/IPX7 6.3mm
3m 12.5 / 3 (IPX5) 1m
30 (IPX7)
2) IP5X
3) IPX5/IPX8 6.3mm
3m 12.5 / 3 (IPX5) IPX8 : 1.5m
30 (IPX8)

iida

iida | | au by KDDI 10/11/04 0:55

http://www.au.kddi.com/seihin/ichiran/mobilephone/index.html 1/1

iida

iida

11

iida

LIFESTYLE PRODUCTS
LIFESTYLE PRODUCTS

iida SHOPPING

iida

2011 2 24

2010 11
iPad

iPhone iPod touch

7400 4000 !?
FY10Q4

450 250 ?
700
2011 2 24
( ) Gartner
50 ?

2011 1
iPad

iPhone iPod touch

7400 4000 !?
FY10Q4

450 250 ?
700
2011 2 24
( ) Gartner
50 ?

650 DL = $4.5M
2009/12 2010/8/23
500 DL = $2.97M
$4.99 iPad 20 2009/4/6 2010/6/25
2011 2 24

http://blogs.itmedia.co.jp/saito/

2011 2 24

Nexsus One IS-03
GALAXY Tab 5% 5% Xperia
5% 5%
Nexsus S Galaxy S
5% 5%
DROID IS-05
5% 5%

Libero ZTE Lynx 3D
5% 5%

Optimus chat Desire
5% 5%

GALAPAGOS REGZA Phone
5% 5%
JN-DK01 dynabook AZ
5% 5%
HTC Aria IDEOS
SERIUS α 5%
5% DELL Streak
5% 5%

2011 2 24

Minimize TOTAL time through the loop

IDEAS

LEARN BUILD

DATA
CODE

MEASURE

Source: Eric Ries,
The Lean Startup
2011 2 24

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@nobi @ #genesis01

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41. 2010 2010 2010 2010 2010 13 EXILIM ( 1) Wi-Fi 14.1 CCD 5 ( 1) ( 3) 13.2 Wi-Fi ( 3) Wi-Fi ( 1) 10 10 10 10 2010 2010 2010 2011 2011 7 ( 1) ( 1) & 16.2 ( 1) CMOS & "Exmor R" ( 1) ( 1) au au ® 2011 2011 2011 2011 2010 9.6 3 CCD 4.8 ( 1) ( 1) ( 1) ( 2) ( 1) LED ( 1) au au au au ® 2010 2010 2010 2010 2010 ( 1) ( 1) Wi-Fi& ( 1) 7 3 12.1 12.1 PLASMA ™ CCD 12.2 ( 1) ( 1) 2010 2010 2009 2009 2009 20 / Wi-Fi WIN ( 1) ( 1) 12.2 &3 12.1 &3.4 & 12.1 ® ® 2009 2009 2009 2009 2009 ( 1) Color ( 1) 7 ProPix CCD8 11.9mm ( 1) | | NTT 10/11/04 0:50 2009 2010 2009 2009 2009 & ( 1) ( 1) http://www.nttdocomo.co.jp/product/foma/#foma 1/2 & ! Run&Walk Fitness Golf ® ® 2009 2009 2008 & 10.9mm & au 3.2 &3.0 IPS & "G'zOne" ( 1) Simple&Beauty ( 1) ( 1) ( 2) 1) IPX5/IPX7 6.3mm 3m 12.5 / 3 (IPX5) 1m 30 (IPX7) 2) IP5X 3) IPX5/IPX8 6.3mm 3m 12.5 / 3 (IPX5) IPX8 : 1.5m 30 (IPX8) iida iida | | au by KDDI 10/11/04 0:55 http://www.au.kddi.com/seihin/ichiran/mobilephone/index.html 1/1 iida iida 11 iida LIFESTYLE PRODUCTS LIFESTYLE PRODUCTS iida SHOPPING iida 2011 2 24

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43. 2010 11 iPad iPhone iPod touch 7400 4000 !? FY10Q4 450 250 ? 700 2011 2 24 ( ) Gartner 50 ?

44. 2011 1 iPad iPhone iPod touch 7400 4000 !? FY10Q4 450 250 ? 700 2011 2 24 ( ) Gartner 50 ?

45. 2011 2 24

46. 650 DL = $4.5M 2009/12 2010/8/23 500 DL = $2.97M $4.99 iPad 20 2009/4/6 2010/6/25 2011 2 24

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72. Nexsus One IS-03 GALAXY Tab 5% 5% Xperia 5% 5% Nexsus S Galaxy S 5% 5% DROID IS-05 5% 5% Libero ZTE Lynx 3D 5% 5% Optimus chat Desire 5% 5% GALAPAGOS REGZA Phone 5% 5% JN-DK01 dynabook AZ 5% 5% HTC Aria IDEOS SERIUS α 5% 5% DELL Streak 5% 5% 2011 2 24

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@nobi @ #genesis01

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@nobi @ #genesis01