SlideShare a Scribd company logo
1 of 30
Download to read offline
ソーシャルゲーム、国内外の動向
ソーシャルゲーム、国内外の動向
Facebook          1      1              10
Zynga FarmVille       Zynga CityVille
×



  DL                   DL                                     7.5
  DL                                                                                            10


                                                                1/2

: Free-to-play business model starting to generate a “geiser of money” for iPhone game makers (2010/7/15,VentureBeat)




       ...
Zynga Playfish Playdom Rockyou Crowdstar ...   DeNA GREE   GMO                  ...




Facebook, Apple GamecCenter, OpenFeint ...           DeNA GREE   mixi                 ...




Facebook Apple AppStore,                                    DeNA GREE   mixi
            AndroidMarket ...                                                        ...
Zynga               Small             GMO
Playfish
                 $500m                SAP

       playdom


Rockyou      Crowdstar




                                                       DeNA
                                                       GREE
                                                       mixi
                                 SGN*1
   Facebook                                            $1.2B
     $1.1B
                                             Android
                                             Market
                         App Store            $60M
                           $2.4B
51

58

     7

              22


         13
                   42
     7
ソーシャルゲーム、国内外の動向
:
:
PV
ソーシャルゲーム、国内外の動向
:
10%                       51%         39%

      22%           34%               44%

        25%                     41%   33%

10%     16%                           74%

      23%                       45%   32%




              49%                     52%

                52%                   48%

                      58%             42%

                    56%               44%

                                68%   32%
ソーシャルゲーム、国内外の動向
ソーシャルゲーム、国内外の動向
(   )   SNS MUMSS
Sillicon Alley Insider (2011/1)
mixi                      70%
               GREE    50%




Sillicon Alley Insider (2011/1)
ソーシャルゲーム、国内外の動向
ソーシャルゲーム、国内外の動向
271

                        192                260

     120                248
                                           792
     225
                        653
     510




Virtual Goods   Lead Generation Offers   Advertising

                                            eMarketers (2010/1)
310

                                276
                                                 334
                 232
                                352
      192        392                             705

165   343                       527
255
                 340
      213
133




            3G

                   Morgan Stanley: Mobile Internet Report (2009/12)
:           :




    Neilsen Company (2010/10)
DISTIMO (2011/1)
Zynga                                                  GMO
Playfish
                 $500m
       playdom


Rockyou      Crowdstar




                                                                       DeNA
                                                                       GREE
                                                                       mixi
                                    SGN*1
   Facebook                                                            $1.2B
     $1.1B
                                                  Android
                                                  Market
                          App Store                $60M
                            $2.4B
                                                 Google
                                                 Amazon ...

                     SGN: Social Gaming Network ... GameCenter, OpenFeint, ngmoco
ソーシャルゲーム、国内外の動向
ソーシャルゲーム、国内外の動向
ソーシャルゲーム、国内外の動向
Socialmedia Dynamics

More Related Content

Similar to ソーシャルゲーム、国内外の動向

Game Development - Driving Vietnam's and Your Own Future
Game Development - Driving Vietnam's and Your Own FutureGame Development - Driving Vietnam's and Your Own Future
Game Development - Driving Vietnam's and Your Own Futureaction.vn
 
Mori vngogdc20121
Mori vngogdc20121Mori vngogdc20121
Mori vngogdc20121Lại Trung
 
OGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNA
OGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNAOGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNA
OGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNABuff Nguyen
 
[GAMENEXT] yodo1, Mobilize Your Games in China
[GAMENEXT] yodo1, Mobilize Your Games in China[GAMENEXT] yodo1, Mobilize Your Games in China
[GAMENEXT] yodo1, Mobilize Your Games in ChinaGAMENEXT Works
 
Augmented Reality (Auramsa / Mue Alive) 2012-02-08
Augmented Reality (Auramsa / Mue Alive) 2012-02-08Augmented Reality (Auramsa / Mue Alive) 2012-02-08
Augmented Reality (Auramsa / Mue Alive) 2012-02-08Etsuji Kameyama
 
Social Games (a little introduction)
Social Games (a little introduction)Social Games (a little introduction)
Social Games (a little introduction)Jaume Teixi
 
Google's Mobile Search Presentation from #MMSEM11
Google's Mobile Search Presentation from #MMSEM11Google's Mobile Search Presentation from #MMSEM11
Google's Mobile Search Presentation from #MMSEM11Marcel Media
 
Fundraising 101 for the Game Sector
Fundraising 101 for the Game SectorFundraising 101 for the Game Sector
Fundraising 101 for the Game SectorPaul Heydon
 
The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011Justin Berenbaum
 
The Bu$Iness Of Games LATAM
The  Bu$Iness Of  Games  LATAMThe  Bu$Iness Of  Games  LATAM
The Bu$Iness Of Games LATAMJustin Berenbaum
 
The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011Justin Berenbaum
 
Mobile App Developers - DevBatch Mobile Apps Portfolio
Mobile App Developers - DevBatch Mobile Apps PortfolioMobile App Developers - DevBatch Mobile Apps Portfolio
Mobile App Developers - DevBatch Mobile Apps PortfolioDevBatch Inc.
 
Who wants to be a billionaire
Who wants to be a billionaireWho wants to be a billionaire
Who wants to be a billionaireBenjamin Joffe
 
Switch from Consoles to Social games
Switch from Consoles to Social gamesSwitch from Consoles to Social games
Switch from Consoles to Social gamesPierre Dumas
 
12 Billion Dollars Worth of Mobile Social Networking in Asia
12 Billion Dollars Worth of Mobile Social Networking in Asia 12 Billion Dollars Worth of Mobile Social Networking in Asia
12 Billion Dollars Worth of Mobile Social Networking in Asia Benjamin Joffe
 
Game Analytics SiTF (David vs Goliath)
Game Analytics SiTF (David vs Goliath)Game Analytics SiTF (David vs Goliath)
Game Analytics SiTF (David vs Goliath)Elvin Li
 
Smart Pad In 10 months
Smart Pad In 10 monthsSmart Pad In 10 months
Smart Pad In 10 monthsSeungyul Kim
 

Similar to ソーシャルゲーム、国内外の動向 (20)

Game Development - Driving Vietnam's and Your Own Future
Game Development - Driving Vietnam's and Your Own FutureGame Development - Driving Vietnam's and Your Own Future
Game Development - Driving Vietnam's and Your Own Future
 
Mori vngogdc20121
Mori vngogdc20121Mori vngogdc20121
Mori vngogdc20121
 
OGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNA
OGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNAOGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNA
OGDC2012 Driving Vietnam's and Your Own Future_Mr.Tetsuya Mori_DeNA
 
[GAMENEXT] yodo1, Mobilize Your Games in China
[GAMENEXT] yodo1, Mobilize Your Games in China[GAMENEXT] yodo1, Mobilize Your Games in China
[GAMENEXT] yodo1, Mobilize Your Games in China
 
Augmented Reality (Auramsa / Mue Alive) 2012-02-08
Augmented Reality (Auramsa / Mue Alive) 2012-02-08Augmented Reality (Auramsa / Mue Alive) 2012-02-08
Augmented Reality (Auramsa / Mue Alive) 2012-02-08
 
Social Games (a little introduction)
Social Games (a little introduction)Social Games (a little introduction)
Social Games (a little introduction)
 
Social Gaming in Asia
Social Gaming in AsiaSocial Gaming in Asia
Social Gaming in Asia
 
Google's Mobile Search Presentation from #MMSEM11
Google's Mobile Search Presentation from #MMSEM11Google's Mobile Search Presentation from #MMSEM11
Google's Mobile Search Presentation from #MMSEM11
 
Fundraising 101 for the Game Sector
Fundraising 101 for the Game SectorFundraising 101 for the Game Sector
Fundraising 101 for the Game Sector
 
The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011
 
The Bu$Iness Of Games LATAM
The  Bu$Iness Of  Games  LATAMThe  Bu$Iness Of  Games  LATAM
The Bu$Iness Of Games LATAM
 
The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011The Bu$iness of Games LATAM Sept_2011
The Bu$iness of Games LATAM Sept_2011
 
Mobile App Developers - DevBatch Mobile Apps Portfolio
Mobile App Developers - DevBatch Mobile Apps PortfolioMobile App Developers - DevBatch Mobile Apps Portfolio
Mobile App Developers - DevBatch Mobile Apps Portfolio
 
Who wants to be a billionaire
Who wants to be a billionaireWho wants to be a billionaire
Who wants to be a billionaire
 
Social Gaming
Social GamingSocial Gaming
Social Gaming
 
Games Industry in NZ
Games Industry in NZGames Industry in NZ
Games Industry in NZ
 
Switch from Consoles to Social games
Switch from Consoles to Social gamesSwitch from Consoles to Social games
Switch from Consoles to Social games
 
12 Billion Dollars Worth of Mobile Social Networking in Asia
12 Billion Dollars Worth of Mobile Social Networking in Asia 12 Billion Dollars Worth of Mobile Social Networking in Asia
12 Billion Dollars Worth of Mobile Social Networking in Asia
 
Game Analytics SiTF (David vs Goliath)
Game Analytics SiTF (David vs Goliath)Game Analytics SiTF (David vs Goliath)
Game Analytics SiTF (David vs Goliath)
 
Smart Pad In 10 months
Smart Pad In 10 monthsSmart Pad In 10 months
Smart Pad In 10 months
 

More from Toru Saito

起業論2 仕事ができない社員
起業論2 仕事ができない社員起業論2 仕事ができない社員
起業論2 仕事ができない社員Toru Saito
 
ソーシャルキャピタル講義 (企業版の告知用抜粋版)
ソーシャルキャピタル講義 (企業版の告知用抜粋版)ソーシャルキャピタル講義 (企業版の告知用抜粋版)
ソーシャルキャピタル講義 (企業版の告知用抜粋版)Toru Saito
 
[O2O講演]ソーシャルシフトver2.2.0
[O2O講演]ソーシャルシフトver2.2.0[O2O講演]ソーシャルシフトver2.2.0
[O2O講演]ソーシャルシフトver2.2.0Toru Saito
 
オンライン2オフライン特集
オンライン2オフライン特集オンライン2オフライン特集
オンライン2オフライン特集Toru Saito
 
[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1
[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1
[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1Toru Saito
 
実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0
実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0
実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0Toru Saito
 
ソーシャルメディアで進化するCSR
ソーシャルメディアで進化するCSRソーシャルメディアで進化するCSR
ソーシャルメディアで進化するCSRToru Saito
 
変化する企業と生活者のソーシャルコミュニケーションVer1.0
変化する企業と生活者のソーシャルコミュニケーションVer1.0変化する企業と生活者のソーシャルコミュニケーションVer1.0
変化する企業と生活者のソーシャルコミュニケーションVer1.0Toru Saito
 
ソーシャルコマースの徹底研究Ver1.3.0
ソーシャルコマースの徹底研究Ver1.3.0ソーシャルコマースの徹底研究Ver1.3.0
ソーシャルコマースの徹底研究Ver1.3.0Toru Saito
 
ソーシャルメディアのビジネス活用最前線Ver1.1.0
ソーシャルメディアのビジネス活用最前線Ver1.1.0ソーシャルメディアのビジネス活用最前線Ver1.1.0
ソーシャルメディアのビジネス活用最前線Ver1.1.0Toru Saito
 
ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0
ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0
ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0Toru Saito
 
【参考資料】Looops&Goo共同調査概要
【参考資料】Looops&Goo共同調査概要【参考資料】Looops&Goo共同調査概要
【参考資料】Looops&Goo共同調査概要Toru Saito
 
国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0
国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0
国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0Toru Saito
 
ソーシャルメディア時代の企業ブランディングVer1.0.0
ソーシャルメディア時代の企業ブランディングVer1.0.0ソーシャルメディア時代の企業ブランディングVer1.0.0
ソーシャルメディア時代の企業ブランディングVer1.0.0Toru Saito
 
ビジネス・ツイッター活用最前線Ver1.3.0
ビジネス・ツイッター活用最前線Ver1.3.0ビジネス・ツイッター活用最前線Ver1.3.0
ビジネス・ツイッター活用最前線Ver1.3.0Toru Saito
 
企業ツイッター活用事例集(プレゼン資料)
企業ツイッター活用事例集(プレゼン資料)企業ツイッター活用事例集(プレゼン資料)
企業ツイッター活用事例集(プレゼン資料)Toru Saito
 
企業ツイッター活用事例集(配布資料)
企業ツイッター活用事例集(配布資料)企業ツイッター活用事例集(配布資料)
企業ツイッター活用事例集(配布資料)Toru Saito
 

More from Toru Saito (18)

起業論2 仕事ができない社員
起業論2 仕事ができない社員起業論2 仕事ができない社員
起業論2 仕事ができない社員
 
ソーシャルキャピタル講義 (企業版の告知用抜粋版)
ソーシャルキャピタル講義 (企業版の告知用抜粋版)ソーシャルキャピタル講義 (企業版の告知用抜粋版)
ソーシャルキャピタル講義 (企業版の告知用抜粋版)
 
[O2O講演]ソーシャルシフトver2.2.0
[O2O講演]ソーシャルシフトver2.2.0[O2O講演]ソーシャルシフトver2.2.0
[O2O講演]ソーシャルシフトver2.2.0
 
オンライン2オフライン特集
オンライン2オフライン特集オンライン2オフライン特集
オンライン2オフライン特集
 
[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1
[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1
[基幹講演]ソーシャルシフト 〜 企業と生活者の新しいコミュニケーションのカタチ Ver2.1.1
 
実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0
実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0
実践ソーシャルメディア活用 ヒントと事例集 Ver1.3.0
 
ソーシャルメディアで進化するCSR
ソーシャルメディアで進化するCSRソーシャルメディアで進化するCSR
ソーシャルメディアで進化するCSR
 
変化する企業と生活者のソーシャルコミュニケーションVer1.0
変化する企業と生活者のソーシャルコミュニケーションVer1.0変化する企業と生活者のソーシャルコミュニケーションVer1.0
変化する企業と生活者のソーシャルコミュニケーションVer1.0
 
ソーシャルコマースの徹底研究Ver1.3.0
ソーシャルコマースの徹底研究Ver1.3.0ソーシャルコマースの徹底研究Ver1.3.0
ソーシャルコマースの徹底研究Ver1.3.0
 
Looops way
Looops wayLooops way
Looops way
 
ソーシャルメディアのビジネス活用最前線Ver1.1.0
ソーシャルメディアのビジネス活用最前線Ver1.1.0ソーシャルメディアのビジネス活用最前線Ver1.1.0
ソーシャルメディアのビジネス活用最前線Ver1.1.0
 
ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0
ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0
ビジネスを成功に導く企業ツイッターのあり方Ver1.1.0
 
【参考資料】Looops&Goo共同調査概要
【参考資料】Looops&Goo共同調査概要【参考資料】Looops&Goo共同調査概要
【参考資料】Looops&Goo共同調査概要
 
国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0
国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0
国内外成功事例に学ぶソーシャルメディア活用最前線Ver1.3.0
 
ソーシャルメディア時代の企業ブランディングVer1.0.0
ソーシャルメディア時代の企業ブランディングVer1.0.0ソーシャルメディア時代の企業ブランディングVer1.0.0
ソーシャルメディア時代の企業ブランディングVer1.0.0
 
ビジネス・ツイッター活用最前線Ver1.3.0
ビジネス・ツイッター活用最前線Ver1.3.0ビジネス・ツイッター活用最前線Ver1.3.0
ビジネス・ツイッター活用最前線Ver1.3.0
 
企業ツイッター活用事例集(プレゼン資料)
企業ツイッター活用事例集(プレゼン資料)企業ツイッター活用事例集(プレゼン資料)
企業ツイッター活用事例集(プレゼン資料)
 
企業ツイッター活用事例集(配布資料)
企業ツイッター活用事例集(配布資料)企業ツイッター活用事例集(配布資料)
企業ツイッター活用事例集(配布資料)
 

Recently uploaded

NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...Khaled Al Awadi
 
Wallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loanWallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loansujat8807
 
0311 National Accounts Online Giving Trends.pdf
0311 National Accounts Online Giving Trends.pdf0311 National Accounts Online Giving Trends.pdf
0311 National Accounts Online Giving Trends.pdfBloomerang
 
A Case Study On SQUARE GROUP Bangladesh.pdf
A Case Study On SQUARE GROUP Bangladesh.pdfA Case Study On SQUARE GROUP Bangladesh.pdf
A Case Study On SQUARE GROUP Bangladesh.pdfmeftaul987
 
"InShorts: A Game-Changer in the Digital News Age"
"InShorts: A Game-Changer in the Digital News Age""InShorts: A Game-Changer in the Digital News Age"
"InShorts: A Game-Changer in the Digital News Age"Adharsh45
 
Digital Marketing Training Program skills s
Digital Marketing Training Program skills sDigital Marketing Training Program skills s
Digital Marketing Training Program skills sgodxzyrox
 
PHX Corporate Presentation March 2024 Final
PHX Corporate Presentation March 2024 FinalPHX Corporate Presentation March 2024 Final
PHX Corporate Presentation March 2024 FinalPanhandleOilandGas
 
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...BilalAhmed717
 
Business Models and Business Model Innovation
Business Models and Business Model InnovationBusiness Models and Business Model Innovation
Business Models and Business Model InnovationMichal Hron
 
unfinished legacy it is a clothing brand
unfinished legacy it is a clothing brandunfinished legacy it is a clothing brand
unfinished legacy it is a clothing brandakashm530190
 
pitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdfpitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdflebob12
 
A Comprehensive Case Study on the IL&FS Crisis (final).pptx
A Comprehensive Case Study on the IL&FS Crisis (final).pptxA Comprehensive Case Study on the IL&FS Crisis (final).pptx
A Comprehensive Case Study on the IL&FS Crisis (final).pptxShainaMaheshwari1
 
ICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the IndustryICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the IndustryDennisViau
 
We are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right DirectionWe are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right DirectionRight Direction Aero
 
Pitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deckPitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deckHajeJanKamps
 
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptxAirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptxAirOxi Tube
 
10 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 202410 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 2024Nate Evans
 
Benihana of Tokyo case study11111111.pdf
Benihana of Tokyo case study11111111.pdfBenihana of Tokyo case study11111111.pdf
Benihana of Tokyo case study11111111.pdfjavenxxx01
 
Shopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business ModelShopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business ModelBhaviniSharma12
 

Recently uploaded (20)

NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...NewBase  14 March  2024  Energy News issue - 1707 by Khaled Al Awadi_compress...
NewBase 14 March 2024 Energy News issue - 1707 by Khaled Al Awadi_compress...
 
Wallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loanWallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loan
 
0311 National Accounts Online Giving Trends.pdf
0311 National Accounts Online Giving Trends.pdf0311 National Accounts Online Giving Trends.pdf
0311 National Accounts Online Giving Trends.pdf
 
A Case Study On SQUARE GROUP Bangladesh.pdf
A Case Study On SQUARE GROUP Bangladesh.pdfA Case Study On SQUARE GROUP Bangladesh.pdf
A Case Study On SQUARE GROUP Bangladesh.pdf
 
"InShorts: A Game-Changer in the Digital News Age"
"InShorts: A Game-Changer in the Digital News Age""InShorts: A Game-Changer in the Digital News Age"
"InShorts: A Game-Changer in the Digital News Age"
 
Digital Marketing Training Program skills s
Digital Marketing Training Program skills sDigital Marketing Training Program skills s
Digital Marketing Training Program skills s
 
PHX Corporate Presentation March 2024 Final
PHX Corporate Presentation March 2024 FinalPHX Corporate Presentation March 2024 Final
PHX Corporate Presentation March 2024 Final
 
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
 
Business Models and Business Model Innovation
Business Models and Business Model InnovationBusiness Models and Business Model Innovation
Business Models and Business Model Innovation
 
unfinished legacy it is a clothing brand
unfinished legacy it is a clothing brandunfinished legacy it is a clothing brand
unfinished legacy it is a clothing brand
 
pitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdfpitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdf
 
A Comprehensive Case Study on the IL&FS Crisis (final).pptx
A Comprehensive Case Study on the IL&FS Crisis (final).pptxA Comprehensive Case Study on the IL&FS Crisis (final).pptx
A Comprehensive Case Study on the IL&FS Crisis (final).pptx
 
ICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the IndustryICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the Industry
 
WAM Corporate Presentation Mar 12 2024_Video.pdf
WAM Corporate Presentation Mar 12 2024_Video.pdfWAM Corporate Presentation Mar 12 2024_Video.pdf
WAM Corporate Presentation Mar 12 2024_Video.pdf
 
We are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right DirectionWe are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right Direction
 
Pitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deckPitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deck
 
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptxAirOxi -  Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
AirOxi - Pioneering Aquaculture Advancements Through NFDB Empanelment.pptx
 
10 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 202410 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 2024
 
Benihana of Tokyo case study11111111.pdf
Benihana of Tokyo case study11111111.pdfBenihana of Tokyo case study11111111.pdf
Benihana of Tokyo case study11111111.pdf
 
Shopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business ModelShopclues: Failure & Solutions in Business Model
Shopclues: Failure & Solutions in Business Model
 

ソーシャルゲーム、国内外の動向

  • 3. Facebook 1 1 10 Zynga FarmVille Zynga CityVille
  • 4. × DL DL 7.5 DL 10 1/2 : Free-to-play business model starting to generate a “geiser of money” for iPhone game makers (2010/7/15,VentureBeat) ...
  • 5. Zynga Playfish Playdom Rockyou Crowdstar ... DeNA GREE GMO ... Facebook, Apple GamecCenter, OpenFeint ... DeNA GREE mixi ... Facebook Apple AppStore, DeNA GREE mixi AndroidMarket ... ...
  • 6. Zynga Small GMO Playfish $500m SAP playdom Rockyou Crowdstar DeNA GREE mixi SGN*1 Facebook $1.2B $1.1B Android Market App Store $60M $2.4B
  • 7. 51 58 7 22 13 42 7
  • 9. :
  • 10. :
  • 11. PV
  • 13. :
  • 14. 10% 51% 39% 22% 34% 44% 25% 41% 33% 10% 16% 74% 23% 45% 32% 49% 52% 52% 48% 58% 42% 56% 44% 68% 32%
  • 17. ( ) SNS MUMSS
  • 19. mixi 70% GREE 50% Sillicon Alley Insider (2011/1)
  • 22. 271 192 260 120 248 792 225 653 510 Virtual Goods Lead Generation Offers Advertising eMarketers (2010/1)
  • 23. 310 276 334 232 352 192 392 705 165 343 527 255 340 213 133 3G Morgan Stanley: Mobile Internet Report (2009/12)
  • 24. : : Neilsen Company (2010/10)
  • 26. Zynga GMO Playfish $500m playdom Rockyou Crowdstar DeNA GREE mixi SGN*1 Facebook $1.2B $1.1B Android Market App Store $60M $2.4B Google Amazon ... SGN: Social Gaming Network ... GameCenter, OpenFeint, ngmoco