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#pbcQ12,[object Object],#pbcamp2 - Question 12,[object Object],Do the main components of personal branding happen over a blog and Twitter? What are other ways (channels) to build up a personal brand online?,[object Object],Twitter Tag: #pbcQ12,[object Object],Mentor: @dbradfield,[object Object],Anchor: @kevingrout,[object Object]
You and me,[object Object]
Personal brand channel strategy,[object Object]
Image from http://blogs.worldbank.org/governance/when-blogging-becomes-an-issue-worst-places-to-be-a-blogger,[object Object]
ShareRelateRespectContributeInquireChallengePromoteListenManageConnectNetwork,[object Object]
Associate with a community,[object Object]
Associate with a community,[object Object]
Inject your personality and digital extensions into your resume,[object Object],Summary and links,[object Object],Qualification highlights,[object Object],Experience (paid and unpaid),[object Object],Education,[object Object],Endorsements,[object Object]
Enhance your persona,[object Object],Pursue and explore your passion,[object Object],Share and amplify your passion,[object Object],Empower your passion,[object Object]
Evaluate your brand,[object Object],Search visibility,[object Object],Engagement and connections,[object Object],Traffic,[object Object],Inquiries,[object Object],Response,[object Object]
#pbcQ12,[object Object],Walk it, don’t just talk it.,[object Object]
Thanks!,[object Object],David BradfieldSVP & Senior PartnerFleishman-Hillard,[object Object],@dbradfield,[object Object],http://www.slideshare.net/dbradfield,[object Object]

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PersonalBrandCamp2 Question 12 (Humber PR)

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Editor's Notes

  1. When I look at these faces, I think of the people I’ve met and connected with around the world that share in what I do. People who do what I do elsewhere. Who are interested in what I do. Who do something completely different. Something I admire and can learn from. Something I can ask about.A personal brand is dynamic. It’s real. It’s you and it’s me.
  2. What do I look for in a meaningful personal brand? Something that I can relate to that reminds me of me. I need to relate to your brand.
  3. Your blog is your face and your voice.
  4. Twitter is your voice and your relationships.
  5. Who you know and who you connect with online has an impact on your personal brand.