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Patterns for Multiscreen Strategies
PRECIOUS DESIGN STUDIO PRESENTS




Patterns
for
Multiscreen
Strategies
More and more people interact in an "ecosystem of screens".
It's not enough to design digital products and services …
… we also have to think about their connections. We need to design systems.
People are shifting from device to device and expect products and services to move with them.
2 ft




                                                                               10 ft



             1 ft




                                         1 ft




They expect the most appropriate support and a delightful experience — whatever they do.
We discovered and documented six patterns for "ecosystems of screens".
Coherence                      Syncronization                   Screen sharing




     Device shifting                 Complementarity                     Simultaneity

These patterns should help understand and define strategies for the multiscreen world.
Coherence



A digital product or service looks and works coherently across devices.
Features are optimized for specific device characteristics and usage scenarios.
Smartphone                                       PC




                                                                        Tablet



                                                                                   http://www.evernote.com


Evernote, a digital notebook, is available on numerous platforms and devices.
The smartphone apps are optimized for photo and audio input and notes are location tagged.
Syncronization
                                  •


                                      •
                              •

Devices are always in sync.
http://www.amazon.com/kindle


If you start reading an ebook on your smartphone, your tablet will know your reading position.
Your bookmarks and notes are always up to date on every device.
Screen sharing




Multiple screens are sharing a single source.
http://jumbotron.media.mit.edu


"Junkyard Jumbotron" lets you combine random devices into one large virtual display.
The research project explores how sharing our screens affects social interaction.
Device shifting




Users actively shift content from one device to another.
http://j.mp/apple-airplay



With Apple's Airplay technology, a video can be shifted from an iPhone or iPad to a large TV screen.
Complementarity




Devices are complementing each other.
http://j.mp/scrabble-ipad



The iPad serves as a Scrabble board. Tiles are arranged on iPhones so other players can't see them.
Simultaneity




Devices are being used simultaneously.
http://j.mp/heineken-star-player



During a live football broadcast users take guesses about the outcome of match situations.
Thanks for your interest. If you're interested in more, please get in touch.
   precious-forever.com        twitter.com/preciousforever       fb.com/preciousforever

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Patterns for Multiscreen Strategies