An essential guide to using Slideshare effectively for your presentations. Increase exposure and maximize return on investment. Easy to follow check list on our blog:
http://www.spiderhousepr.com/blog/25-slideshare-marketing-tips-maximise-roi/
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
25 Slideshare Marketing Tips For B2B
1. TWENTY-FIVE
25
MARKETING TIPS
Wednesday, 20 April 2011
2. This presentation is brought to you by...
Spiderhousepr
United Kingdom
info@spiderhousepr.com
www.spiderhousepr.com
Specialists in social media marketing and
UK local business search engine optimisation.
Consultations available.
www.spiderhousepr.com
Wednesday, 20 April 2011
3. .1. USERNAME
Choose a name that represents your
business well
eg. your business / brand name or a
keyword rich name.
.2. PROFILE
Complete in full - use a branded image,
include keywords and your domain
www.spiderhousepr.com
Wednesday, 20 April 2011
4. .3. PRESENTATION
Include your business name, web address
and contact details within the first few
slides - or subtly throughout.
.4. THE END
Your final slide should contain contact
details.
www.spiderhousepr.com
Wednesday, 20 April 2011
5. .5. KEEP IT SHORT
There is more chance of your viewer
watching to the end and visiting your
website for more details
.6. VISUAL
Try not to make your presentations full of
plain text only
(ie make it more interesting than this one!)
www.spiderhousepr.com
Wednesday, 20 April 2011
6. .7. LEAVE SPACE
Slideshare add navigation to the left and
right of your presentation - leave space
around the edge
.8. CALL TO ACTION
Entice viewers to take action at the end of
your presentation - ask them to visit your
website of call. Bribe them!
www.spiderhousepr.com
Wednesday, 20 April 2011
7. .9. PRO ACCOUNT
Consider a pro account with custom
branding capability and lead capture built in
.10. SHARE
Use your other social networks & blog to
link to your slideshare presentation
www.spiderhousepr.com
Wednesday, 20 April 2011
8. .11. TITLE
Make it captivating and keyword rich
.12. DESCRIPTION
Compelling and keyword rich - local
businesses include your address and
telephone number!
www.spiderhousepr.com
Wednesday, 20 April 2011
9. .13. TAGS
Add your relevant keywords!
.14. LINKEDIN
Utilise the Linkedin Slideshare app
.15. PDF
Uploading as a pdf will ensure no
compatibility problems & easy downloading
www.spiderhousepr.com
Wednesday, 20 April 2011
10. .16. COMPETITION
If embedding on
your website click
“customize”
(its a small link which appears
when you click on “Embed”)
and choose
“Without related
content”.
(unless you are happy to display related content - possibly
competitors - alongside your presentation!).
www.spiderhousepr.com
Wednesday, 20 April 2011
11. For the full blog post containing all 25 tips
please visit our blog:
www.spiderhousepr.com/blog
www.spiderhousepr.com
Wednesday, 20 April 2011
12. Spiderhousepr
46 University Street
Belfast
BT7 1HB
Northern Ireland
United Kingdom
info@spiderhousepr.com
www.spiderhousepr.com
Specialists in social media marketing and
UK local business search engine optimisation.
Consultations available.
www.spiderhousepr.com
Wednesday, 20 April 2011