Sept 26: Product Management and Data Privacy w/ Shaun Dakin

Transcript from Sept 26, 2011:
Global Product Management Talk w/ Sean Dakin, Fellow, Future Of Privacy Forum
Everything You Need To Know About Web Privacy, But Were Afraid To Ask!
MAIL: http://bit.ly/ouZN8J FB:http://on.fb.me/ncKUD8 Site: http://bit.ly/dESAcb Hear: http://bit.ly/nbw9Yr

Podcast: http://bit.ly/qp947K
Links: http://bit.ly/pEkrQz

INTRO
If you are developing web or mobile applications, data privacy and security are front and center, particularly in 2011. In
Washington, DC, both the White House and Congress, are extremely interested in doing "something" about protecting the privacy of
consumers. In May alone there were 3 hearings in Congress on privacy, data breaches, and mobile geo-location.

ABOUT SEAN DAKIN
Shaun Dakin started The National Political Do Not Contact Registry, in 2007 to fight for voter’s privacy rights and combat robocalls.
He testified in the US Senate, received national media coverage and helped introduce the Robocall Privacy Act with Senator
Feinstein. As the founder of the NPDNC Registry he won the Mashable.com Open Web Award in 2008 for the use of social media
by non-profits. In 2009 he founded the series of un-conferences called PrivacyCamp which has evolved to become the world’s
primary event for business, academia, advocates and policy folks to get together to discuss privacy related issues. Dakin runs the
weekly privacy Twitter chat called #PrivChat.

"As a recovering software product manager, I know how important requirements documents are and getting the use cases right in
order to deliver a product that wins in the marketplace. I'm excited about talking about Data Privacy and how it is not only important
from a regulator perspective, but also from a customer trust perspective. Without customer trust, you can not expect to win," says
Shaun.

QUESTIONS
Q1 What is going on in Washington right now regarding data privacy issues? #privacy
Q2 What does someone need to know about the "do not track" legislation? #DNTrack
Q3 How about mobile geolocation issues? #MobilePriv
Q4 How can I develop web or mobile applications that incorporate leading practices with regards to data privacy?
Q5 I've heard a lot about "Privacy by Design". What does that mean? How can I incorporate PbD principles into my development
process?
Q6 Do Consumers care about #Privacy?
Q7 What are the costs of not "doing privacy right"? (see Sony)

MENTIONED DURING TALK
Privacy Related Legislation http://bit.ly/qKOGVQ
Pulling the Plug on Privacy http://bit.ly/oLwx49
Heading Off Privacy Problems—Before They Arise http://on.wsj.com/pKvOBy
Future of Privacy Forum: Application Privacy http://bit.ly/n3OlOc
Reverse Robocall http://bit.ly/peDu8z
Why Privacy by Design is the New Corporate Hotness http://onforb.es/qvErlb
Privacy by Design: Ann Cavoukian, Ph.D. http://bit.ly/p8rGJs
Data Facebook keeps http://onforb.es/r50fS2
Fitbit users tweeting http://tnw.co/oSzMaB
OnStar backs down http://bit.ly/oyxJfU
The Role of Privacy by Design in Protecting Consumer Privacy http://bit.ly/rlpvjn
Designing for Human Sensors, Not Human Barcodes Cory Doctorow At StrataConf http://bit.ly/nKiPFe
Jeff Jarvis 'Public Parts' a clarion call for even more sharing http://usat.ly/ovi4VQ
How will the FTC's new digital #privacy rules impact developers? - FierceDeveloper http://bit.ly/oiLP4G

_______________________________________________________________________________________________

Sponsor us http://bit.ly/gF0Tt3 Thank you http://bit.ly/phTOWh 1

GLOBAL PRODUCT MANAGEMENT TALK http://www.prodmgmttalk.com @prodmgmttalk #prodmgmttalk


cindyfsolomon Global Product Management Talk #prodmgmttalk every Monday at 4:00 PM PT on Twitter Follow @prodmgmttalk
http://www.prodmgmttalk.com

IsCool Questions we'll be discussing > Sept 26: Product Management and Data Privacy w/ Shaun Dakin http://on.fb.me/nilJbf
#prodmgmttalk

brainmates Getting ready for weekly #prodmgmttalk with @privacycamp & @cindyfsolomon. Starting at 9AM Sydney time.
#prodmgmttalk 3:42pm

cindyfsolomon Talking about #strataconf w/ @shaundakin in prep for today's #prodmgmttalk 3:48pm

PrivacyCamp Getting ready for #prodmgmttalk where I'll be participating as a guest on #Privacy and Product Management !
3:48pm

cindyfsolomon Waiting for skype and blogtalkradio to "handshake" so we can begin #prodmgmttalk 3:54pm

cindyfsolomon And we're starting! Intro to @shaundakin GUEST CALL-IN (323) 927-2957 #prodmgmttalk 3:57pm

prodmgmttalk If you want to call in to talk with us, please tweet first so we know! #prodmgmttalk 3:58pm

jbrett RT @cindyfsolomon: #prodmgmttalk talks place every Monday at 4:00 PM PT on Twitter. Follow @prodmgmttalk 3:58pm

cindyfsolomon Welcome @jbrett Our speaker @shaundakin is PM for "reverse robocall" #prodmgmttalk (register at donotcall.gov)
4:00pm

cindyfsolomon Hoping our co-host @brainmates joins us soon from Australia! #prodmgmttalk 4:01pm

brainmates I am here! Adrienne from @brainmates Sydney. #prodmgmttalk 4:01pm

Mack_McCoy RT @cindyfsolomon: #prodmgmttalk talks place every Monday at 4:00 PM PT on Twitter. Follow @prodmgmttalk
4:02pm

ErikaLAndersen Erika Andersen from Salt Lake City checking in to #prodmgmttalk 4:02pm

PrivacyCamp Hello everyone ! Talking about @ReverseRobocall on #prodmgmttalk 4:03pm

ProdMgmtTalk Welcome @ErikaLAndersen @Mack_McCoy @jbrett @brainmates and guests! 4:04pm

Mack_McCoy Love my iPhone!! I'm listening to #ProdMgmtTalk live over 3G while driving back from a mtg. :) 4:05pm

PrivacyCamp Having fun doing a twitter chat while talking live on @skypewith the hosts #prodmgmttalk 4:06pm

Mack_McCoy @JBrett. Lol. Scratchy indeed. ;-) #ProdMgmtTalk 4:06pm

PrivacyCamp I also run #PrivChat every Tuesday at Noon ET on #Privacy !#prodmgmttalk 4:07pm

j3juliano #prodmgmttalk On hold w/ Comcast, so may as well do something productive... John Juliano, DC 4:07pm

brainmates Welcome! @j3juliano: #prodmgmttalk 4:08pm

Mack_McCoy Hi!! :) #ProdMgmtTalk 4:08pm

ProdMgmtTalk Welcome @j3juliano ! #prodmgmttalk 4:08pm

brainmates Hello. Thanks for joining. RT @Mack_McCoy: Hi!! :)#prodmgmttalk 4:08pm

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ProdMgmtTalk Never participated in a twitter chat? FAQs http://t.co/AuZ0fHg1 Join us! #prodmgmttalk 4:08pm

PrivacyCamp Recovering Product Manager talking about #Privacy on #prodmgmttalk 4:08pm

ProdMgmtTalk Today's questions http://t.co/CcNSpjmn #prodmgmttalk 4:09pm

Mack_McCoy @cindyfsolomon @brainmates Thanks for hosting this great chat.#ProdMgmtTalk 4:09pm

ProdMgmtTalk Q1 What is going on in Washington right now regarding data privacy issues? #privacy #prodmgmttalk 4:10pm

ProdMgmtTalk @shaundakin is answering Q1: 2011 year of privacy activity in Wash, DC #prodmgmttalk 4:11pm

ProdMgmtTalk Please introduce where you're tweeting from, your involvement w/product management when you come in!

brainmates Learning about data privacy in US. Can apply US experiences to Australia #prodmgmttalk 4:11pm

ProdMgmtTalk This is @cindyfsolomon your co-host & producer today tweeting from SF Bay Area #prodmgmttalk 4:11pm

ProdMgmtTalk Today: Please follow @shaundakin @prodmgmttalk@cindyfsolomon @brainmates and use hashtag

brainmates Data privacy becoming more important to gov as more mobile applications are developed #prodmgmttalk 4:13pm

ProdMgmtTalk If you're doing anything w/customer data (software) important to know what's going on at begin of reqs

PrivacyCamp All #Privacy related legislation http://bit.ly/qKOGVQ #prodmgmttalk 4:13pm

Mack_McCoy @ProdMgmtTalk I'm tweeting from my local grocer in OC CA as I run a "Honey Do" btwn mtgs. ;-) #ProdMgmtTalk
4:13pm

brainmates Product Managers keep on top of data & privacy issues whilst preparing reqs doco. Think about it from start not the
end. #prodmgmttalk 4:14pm

jbrett I'm tweeting from Woodstock, Georgia. I'm Sr. PM and responsible for behavioral tracking tech roadmap.#prodmgmttalk
4:14pm

ErikaLAndersen Congressional hearings on privacy big in 1999-2000, then 9/11 #prodmgmttalk 4:15pm

ProdMgmtTalk 9/11 made a big difference w/Patriat Act "security trumps privacy" @shaundakin #prodmgmttalk 4:15pm

brainmates Thanks for joining RT @jbrett: Im tweeting from Woodstock, Georgia. Im Sr. PM & responsible 4 behavioral tracking
tech roadmap #prodmgmttalk 4:15pm

ProdMgmtTalk Our format: we post questions Q1, Q2, Q3 please answer using A1, A2, A3 #prodmgmttalk 4:15pm

PrivacyCamp @jbrett welcome and thanks for coming ! #prodmgmttalk 4:16pm

ErikaLAndersen Alex Kozinski: Pulling Plug on Privacy...How tech made 4th amendment obsolete http://t.co/gcVJVLBi

ProdMgmtTalk Please welcome today's speaker @ShaunDakin also tweets as @PrivacyCamp @IsCool & hosts #privchat

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Mack_McCoy RT @ErikaLAndersen: Alex Kozinski: Pulling Plug on Privacy...How tech made 4th amendment obsolete

ProdMgmtTalk
"Lost trust, reputation, customer attrition big costs of Privacy breaches" @shaundakin #prodmgmttalk 4:19pm

brainmates Acc to @ShaunDakin, magnitude of data & privacy issues have increased as more people are online #prodmgmttalk
4:19pm

ErikaLAndersen Alex Kozinski is chief judge of Ninth Circuit, largest court immediately below Supreme Court #prodmgmttalk
4:19pm

ProdMgmtTalk Today WSJ article re: privacy profession http://on.wsj.com/pKvOBy says @shaundakin #prodmgmttalk
4:20pm

ProdMgmtTalk RT @ErikaLAndersen: Alex Kozinski is chief judge of Ninth Circuit, largest court immediately below Supreme Court

ErikaLAndersen 4th Amendment: In US Bill of Rights, governs illegal searches and seizures #prodmgmttalk 4:20pm

PrivacyCamp If you lose customers data you lose that customer for life #Privacy #prodmgmttalk 4:20pm

brainmates Acc to @ShaunDakin if we lose customer data, we've lost customer for life. #prodmgmttalk 4:20pm

wapolanco Hi all. Alex Polanco from Ft. Lauderdale, FL. Head of product at online mktg company, futurist,
entrepreneur.#prodmgmttalk 4:20pm

j3juliano @ProdMgmtTalk I have a second-order interest-I research business issues related to utility smart grids-data & privacy are
HUGE #ProdMgmtTalk 4:21pm
brainmates Hello and thanks for joining. @wapolanco #prodmgmttalk 4:21pm

ProdMgmtTalk Product Managers must respect all data associated & touched by customers #prodmgmttalk 4:21pm

Mack_McCoy RT @brainmates: Acc to @ShaunDakin if we lose customer data, we've lost customer for life. #prodmgmttalk
4:21pm

ProdMgmtTalk RT @j3juliano: @ProdMgmtTalk I have a second-order interest-I research business issues related to utility smart
grids-data & privacy are HUGE #ProdMgmtTalk 4:21pm

wapolanco @PrivacyCamp Esp if that data then misused by someone.#prodmgmttalk 4:21pm

ProdMgmtTalk Welcome @wapolanco! #prodmgmttalk 4:21pm

ProdMgmtTalk "Even if you cancel your subscript w/OnStar - will cont to track your driving" Called for investig.
TODAY#prodmgmttalk 4:22pm

ErikaLAndersen OnStar...helps customers in emergencies - can locate with GPS #prodmgmttalk 4:22pm

ProdMgmtTalk RT @ErikaLAndersen: 4th Amendment: In US Bill of Rights, governs illegal searches and seizures #prodmgmttalk
4:22pm

j3juliano @wapolanco @PrivacyCamp Not just misuse is a problem - even "acceptable" use may not be *wanted* use
#ProdMgmtTalk 4:22pm

ErikaLAndersen OnStar has new provision - even if you cancel OnStar service, they can still track your movements
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brainmates True RT @j3juliano: @wapolanco @PrivacyCamp Not just misuse is a problem - even "acceptable" use may not be
*wanted* use #prodmgmttalk 4:23pm

Mack_McCoy Perfect example if why I'll avoid any vehicle with OnStar.#ProdMgmtTalk 4:23pm

ProdMgmtTalk OnStar Default Assumed "opt out" NOT "opt in" (they were opted in w/o their agreement) #prodmgmttalk 4:23pm

ProdMgmtTalk RT @Mack_McCoy: Perfect example if why I'll avoid any vehicle with OnStar. #ProdMgmtTalk
4:23pm

Mack_McCoy RT @brainmates: True RT @j3juliano: @wapolanco@PrivacyCamp Not just misuse is a problem - even
"acceptable" use may not be *wanted* use #prodmgmttalk 4:24pm

ErikaLAndersen OnStar: can opt out of continued tracking, but default opt in...no doubt buried in 50 pages fine print
PrivacyCamp Q2 What does someone need to know about the "do not track" legislation? #DNTrack #prodmgmttalk
4:24pm

j3juliano @prodmgmttalk #prodmgmttalk Opt-in vs. opt-out is a major debate in utility industry-what is needed for ops vs. what is
"useful" otherwise 4:24pm

wapolanco @j3juliano @wapolanco @PrivacyCamp Very true. Use could be completely legitimate but unwanted by
consumer.#prodmgmttalk 4:25pm

ProdMgmtTalk @shaundakin explaining what Onstar is to our Aussie colleagues (subscr paid auto service) #prodmgmttalk
4:25pm

jbrett @Mack_McCoy are you going to avoid any phone with a GPS? How about any location based service? #prodmgmttalk
4:25pm

ProdMgmtTalk RT @j3juliano: @prodmgmttalk #prodmgmttalk Opt-in vs. opt-out is a major debate in utility industry-what is
needed for ops vs. what is "useful" otherwise 4:25pm

j3juliano @prodmgmttalk #prodmgmttalk (cont.) So e.g., is ops-related energy data necess. opt-in? Then what of data that can be
used for marketing? 4:26pm

ErikaLAndersen OnStar radio commercials: Scared 5-yr-old calls OnStar from a car, middle-of-nowhere, about parent's heart
attack #prodmgmttalk 4:26pm

ProdMgmtTalk @larrymckeogh welcome in! http://t.co/CcNSpjmn today's questions & relevant news today! http://bit.ly/pEkrQz

wapolanco Data privacy act of '11 makes parents' checking of child's Facebook activity a felony. Not sure I agree! #prodmgmttalk
4:26pm

Mack_McCoy @jbrett No. But telecom's have much stricter controls around customer data & LBS are opt-in. #ProdMgmtTalk
4:26pm

3juliano @wapolanco #prodmgmttalk Really?!?!? Had not heard. Is it wrong of me (as a parent) to say that that's insane? 4:27pm

piplzchoice RT @cindyfsolomon: #prodmgmttalk talks place every Monday at 4:00 PM PT on Twitter. Follow @prodmgmttalk
4:29pm

ErikaLAndersen In US, police can't search places where you have "expectation of privacy" (house, car) without
warrant...#prodmgmttalk 4:29pm
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Mack_McCoy Yes and sometimes smart-meters aren't optional in some communities. #ProdMgmtTalk 4:30pm

wapolanco @j3juliano My feelings exactly! #prodmgmttalk 4:30pm
ProdMgmtTalk Question 2! Q2 What does someone need to know about the "do not track" legislation? #DNTrack #prodmgmttalk
4:30pm

j3juliano @Mack_McCoy #prodmgmttalk Right. I'm generally in agreement on that (w/vested interest caution), but it's the data
handling that's uncertain 4:31pm

ErikaLAndersen No "expectation of privacy" exists on Facebook, meaning police may not need warrant to get Facebook
records.#prodmgmttalk 4:31pm

ErikaLAndersen Nothings stops police from doing their own google searches #prodmgmttalk 4:32pm

j3juliano @ErikaLAndersen I wasn't even aware that there was an expectation they would nee to get one now-"freely on the
internet etc." #prodmgmttalk 4:32pm

ProdMgmtTalk "Do Not Track" not a good name says @shaundakin - its not the same as phone/ tech confusing to cust

brainmates Learning about "do not track" legislation in US from@ShaunDakin #prodmgmttalk 4:32pm

ProdMgmtTalk @ErikaLAndersen, our resident product management lawyer, has legal insights into this issue! #privacy

wapolanco A2: #dntrack makes it very challenging for advertisers to target products to audience. #prodmgmttalk 4:33pm

ErikaLAndersen @j3juliano: Exactly. Before police would need warrant to see photos, documents, etc. Now, they just go
online.#prodmgmttalk 4:33pm

ProdMgmtTalk Firefox working on "donottrack" header in browser#prodmgmttalk 4:33pm

brainmates Firefox working on a do not track header in their browser acc to @ShaunDakin #prodmgmttalk 4:34pm

ErikaLAndersen @j3juliano And under US constitution, this could be fine since once online,no expectation of privacy.

ProdMgmtTalk Microsoft is creating "tracking protection list" TPL to subscribe (like RSS feed) for adv not track #prodmgmttalk
4:35pm

j3juliano @wapolanco @prodmgmttalk #prodmgmttalk Then the Q "So why SHOULD it be easy?" In a sense, the data and what it
implies is my property 4:35pm

jbrett Current EU policy:Opt In for tracking, and must be informed consent. US proposals are opt out. #prodmgmttalk
4:35pm

ProdMgmtTalk Tech solution still being discussed - industry attempting self regulat (don't want DC interven) #prodmgmttalk
4:35pm

ProdMgmtTalk RT @jbrett: Current EU policy:Opt In for tracking, and must be informed consent. US proposals are opt
out.#prodmgmttalk 4:35pm

Mack_McCoy @j3juliano I believe people should have a choice. It may be more expensive, but it should be an option.
_______________________________________________________________________________________________




jbrett Isn't it really too late to self-regulate? EU has policy in place #prodmgmttalk 4:35pm

PrivacyCamp #dntrack legislation is here http://bit.ly/qKOGVQ #prodmgmttalk 4:35pm

j3juliano @ErikaLAndersen @prodmgmttalk #prodmgmttalk Exactly: we've been conditioned to "if you don't want Mom to know,
don't put it on the Internet" 4:36pm

PrivacyCamp #dntrack is something that product managers need to know about for any / all tracking and ads #prodmgmttalk
#privacy 4:36pm

jbrett I think people aren't concerned with what ppl know, but how the info is abused #prodmgmttalk 4:37pm

ProdMgmtTalk Q3 How about mobile geo-location issues? #MobilePriv #prodmgmttalk 4:38pm

ErikaLAndersen RT @j3juliano: But what do you want mom to know you bought (Amazon, Safeway club cards) or travel (GPS
Tracking) #prodmgmttalk 4:38pm

Mack_McCoy Cindy, that's true in Western world, but other regions have VERY different expectations & concerns. #ProdMgmtTalk
4:38pm

mr_lbs @Mack_McCoy are you going to avoid any phone with a GPS? How about any location based service? #prodmgmttalk
http://t.co/LR4vG7QK 4:38pm

ProdMgmtTalk Mobile tracking: "At O'reilly conf earlier this year discussed how iphone was recording movements w/o telling
anyone" #prodmgmttalk 4:38pm

ProdMgmtTalk RT @jbrett: I think people aren't concerned with what ppl know, but how the info is abused #prodmgmttalk 4:39pm

j3juliano @Mack_McCoy #prodmgmttalk There's an ops view that says it should just go on, but there are too many unknowns 2
dismiss your PoV.Big issues. 4:39pm

ErikaLAndersen @mr_lbs @Mack_McCoy With some phones just take out the battery. Not possible with iPhone. #prodmgmttalk
4:39pm

wapolanco @j3juliano @wapolanco @prodmgmttalk It shouldn't be easy but possible to target prdcts based on known
behavior/wants/needs. #prodmgmttalk 4:40pm

evanwolf #prodmgmttalk I'm Phil Wolff, on the startup team at@Hookflash, realtime communications for the GTD-minded. 4:40pm

ProdMgmtTalk Background resources for today's talk http://pack.li/3e #prodmgmttalk 4:40pm

pcampatl Nice euphamism by @PrivacyCamp . "People get...excited...about that." #prodmgmttalk #privchat 4:40pm

jbrett RT @pcampatl Nice euphamism by @PrivacyCamp . "People get...excited...about that." #prodmgmttalk #privchat 4:40pm

SteveKoss A2/3 maybe the secret sauce is a simple as what mom taught us =) #prodmgmttalk 4:40pm

ProdMgmtTalk @shaundakin Fellow @ future of privacy forum - set up site for mobile devs re: app privacy #prodmgmttalk 4:40pm

ProdMgmtTalk Welcome Phil! RT @evanwolf: #prodmgmttalk I'm Phil Wolff, on the startup team at @Hookflash, realtime
communications for the GTD-minded. 4:40pm

PrivacyCamp App #Privacy website I worked on is here http://t.co/B9poB8FI #prodmgmttalk 4:41pm

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ErikaLAndersen YES! RT @SteveKoss: A2/3 maybe the secret sauce is a simple as what mom taught us =) #prodmgmttalk
4:41pm

ProdMgmtTalk Welcome @pcampatl @SteveKoss @evanwolf #prodmgmttalk 4:41pm

ProdMgmtTalk RT @SteveKoss: A2/3 maybe the secret sauce is a simple as what mom taught us =) #prodmgmttalk
4:41pm

ProdMgmtTalk RT @PrivacyCamp: App #Privacy website I worked on is here http://t.co/B9poB8FI #prodmgmttalk
4:42pm

Mack_McCoy @ErikaLAndersen If u turn the phone off, it's off from a GPS PoV. You could also put it in a tinfoil hat.
;-p @mr_lbs #ProdMgmtTalk 4:42pm

ProdMgmtTalk Today's speaker founded @PrivacyCamp (like pcamp!)@shaundakin #prodmgmttalk http://bit.ly/r13vWv 4:42pm
jbrett @Mack_McCoy @erikalandersen @mr_lbs Would an RFID wallet work? Much more stylish. #ProdMgmtTalk
#marketopportunity? 4:43pm

ProdMgmtTalk How can non-US (Aussies) use info? Go under resources on site, platforms, laws, etc http://t.co/Te4Et8ji

ProdMgmtTalk RT @jbrett: @Mack_McCoy @erikalandersen @mr_lbs Would an RFID wallet work? Much more stylish.
#ProdMgmtTalk #marketopportunity? 4:44pm

ErikaLAndersen @Mack_McCoy: Really? Other phones you turn off but someone can still listen in to offline conversations. (See
Murdoch scandel) #prodmgmttalk 4:44pm

Mack_McCoy RT @jbrett: @Mack_McCoy @erikalandersen @mr_lbs Would an RFID wallet work? Much more
stylish.#ProdMgmtTalk #marketopportunity? 4:45pm

ProdMgmtTalk "Privacy by design" Canada Dr. Ann Cavoukian 15 yrs - privacy is win/win at begin of dev cycle http://bit.ly/p8rGJs

brainmates @PrivacyCamp: useful app #privacy website http://t.co/WIqFNQ7k #prodmgmttalk 4:45pm

PrivacyCamp Great #privacy resource on privacy by design is here http://bit.ly/p8rGJs #prodmgmttalk 4:45pm

brainmates RT @PrivacyCamp: Great #privacy resource on privacy by design http://bit.ly/p8rGJs #prodmgmttalk #prodmgmttalk
4:46pm

j3juliano @ErikaLAndersen #prodmgmttalk People R more scared than necess. of sharing what's not understood - and not scared
enuf abt. sharing what is! 4:46pm

ProdMgmtTalk Q5 "Privacy by Design" means what? How can I incorporate PbD principles into my development process?

Mack_McCoy RT @brainmates: RT @PrivacyCamp: Great #privacyresource on privacy by design http://bit.ly/p8rGJs
#prodmgmttalk #prodmgmttalk 4:47pm

ErikaLAndersen Agree RT @j3juliano: People more scared of sharing whats not understood - and not scared enuf abt. sharing
what is! #prodmgmttalk 4:48pm

j3juliano @ErikaLAndersen #prodmgmttalk e.g. one can learn much more frm ovrhearing a convrsation than frm 15 min energy
data-but the fear is reversed 4:48pm

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Mack_McCoy Please tell me there's a question about Facebook's new features, like Timeline. They have HUGE privacy
implications. #ProdMgmtTalk 4:48pm

ProdMgmtTalk "Not so private parts" PbD is new corp hotness! Article link from @shaundakin coming up #prodmgmttalk 4:49pm

brainmates Privacy by design new corporate 'hotness' acc to @PrivacyCamp #prodmgmttalk 4:49pm

ProdMgmtTalk http://onforb.es/r50fS2 RT @Mack_McCoy: Please tell me there's a question about Facebook's new features, like
Timeline. They have HUGE privacy implications. #ProdMgmtTalk 4:49pm

j3juliano @Mack_McCoy #prodmgmttalk Yeah, I have a question. Why didn't I shut down my account a long time ago? 4:49pm

jbrett @Mack_McCoy Yep...they make just about everything fair game for abuse. That's why legislation MUST focus on abuse, not
privacy #ProdMgmtTalk 4:49pm

PrivacyCamp Why 'Privacy By Design' Is The New Corporate Hotness - Forbes http://onforb.es/qvErlb l#prodmgmttalk #privacy
4:49pm

evanwolf I think privacy is a pleasant side effect if you give people sufficient control over their personal data. #prodmgmttalk
4:49pm

ProdMgmtTalk RT @PrivacyCamp: Why 'Privacy By Design' Is The New Corporate Hotness - Forbes http://onforb.es/qvErlb
l#prodmgmttalk #privacy 4:49pm

brainmates RT @PrivacyCamp: Why 'Privacy By Design' Is The New Corporate Hotness - Forbes http://onforb.es/qvErlb
l#prodmgmttalk #privacy 4:49pm

jbrett #prodmgmttalk We have the concept of "Fair Use" in copyright law...how about fair use of shared information?
4:50pm

brainmates Nice! RT @evanwolf: I think privacy is a pleasant side effect if you give people sufficient control over their personal
data.#prodmgmttalk 4:50pm

j3juliano This is subtle but brilliant - agree RT @jbrett:@Mack_McCoy That's why legislation MUST focus on abuse, not privacy

ProdMgmtTalk Fitbit socmedia - peop tweet "I just ran" (what if they have sex? Its good for calorie burn) http://bit.ly/nWZg5N

ProdMgmtTalk RT @jbrett: #prodmgmttalk We have the concept of "Fair Use" in copyright law...how about fair use of shared
information? 4:50pm

SteveKoss Seems the number one alibi of Napoleon Hill , fear will ride into the 22ns century as well….why or ancient law of
averages? #prodmgmttalk 4:50pm

ProdMgmtTalk "I had sex" was going into people's twitter streams - NO personal privacy there...#prodmgmttalk 4:51pm

ErikaLAndersen Kashmir Hill once worked for blog elected Judge Alex Kozinski "super hottie of the fed judiciary" #prodmgmttalk
4:51pm

ProdMgmtTalk G+ positioning= more privacy aware than FB.#prodmgmttalk 4:51pm

jbrett @evanwolf Unfortunately people don't want to think about how to control their data. They want share, and they want to be
safe. #prodmgmttalk 4:51pm

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Mack_McCoy @jbrett Yes, but don't lose sight of privacy. It's a fundamental principle of our Constitution. We shouldn't give it away.

jbrett @Mack_McCoy Too late. We've already given it away. Privacy is really an illusion. #ProdMgmtTalk 4:53pm

ProdMgmtTalk "@jbrett FB kills privacy: What does mean & how will it impact legislation and product best practices?"

brainmates RT @ProdMgmtTalk: G+ positioning= more privacy aware than FB. #prodmgmttalk 4:53pm

jbrett @PrivacyCamp #prodmgmttalk I don't know that they've gotten in trouble for it. They've raised eyebrows again.
4:54pm

ErikaLAndersen @Mack_McCoy @jbrett And yet we are...every time we use a grocery club card, use fast track for tolls, we're
sharing info #prodmgmttalk 4:54pm

ProdMgmtTalk @shaundakin says FB moving from active- if logged into Spotify & FB share what listen to passively

Mack_McCoy @jbrett Maybe. Jut because the public was asleep on this issue for last 30 yrs, doesn't mean they won't wake-
up.#ProdMgmtTalk 4:55pm

ProdMgmtTalk Every Spotify user must login using FB account - unhappy customers #prodmgmttalk 4:55pm

wapolanco @jbrett @Mack_McCoy Very true! We have to accept the fact that too many jumped into the #socmed water, both feet,
eyes closed! #prodmgmttalk 4:56pm

SteveKoss True @Mack_McCoy so few read Constitution to see DC Jokers on right, clowns on left doing to it….thus we stuck in
middle #ProdMgmtTalk 4:56pm

Mack_McCoy @ErikaLAndersen @jbrett Yup and I don't use either of those. :) #ProdMgmtTalk 4:56pm

jbrett Somebody said #winning. Everyone do a shot! #prodmgmttalk 4:56pm

ErikaLAndersen Privacy is dead.. see http://bit.ly/oLwx49 by Alex Kozinski (super hottie) and clerk #prodmgmttalk
4:56pm

ProdMgmtTalk @shaundakin says FB is winning...2010 summer big Quit FB day, but has grown 10mil since (only 30K quit)

jbrett RT @ErikaLAndersen: Privacy is dead... see http://bit.ly/oLwx49 by Alex Kozinski (super hottie) and clerk #prodmgmttalk
4:56pm

Mack_McCoy RT @wapolanco: @jbrett @Mack_McCoy Very true! We have to accept the fact that too many jumped into the
#socmed water, both feet, eyes closed! #prodmgmttalk 4:56pm

jbrett @wapolanco FB Timeline has me doing it with my eyes open. I'm looking at #privacy in a new way now. #socmed

ProdMgmtTalk FB leads - so target of lots of talk, but people keep using it giving them power over the data #prodmgmttalk 4:57pm

wapolanco Another great quick read on privacy by design http://bit.ly/rlpvjn #prodmgmttalk 4:57pm

brainmates RT @wapolanco: Another great quick read on privacy by design http://bit.ly/rlpvjn #prodmgmttalk 4:57pm

_______________________________________________________________________________________________




ProdMgmtTalk RT @brainmates: RT @wapolanco: Another great quick read on privacy by design http://bit.ly/rlpvjn #prodmgmttalk
4:58pm

Mack_McCoy No!! It means people have no idea of the privacy implications. It's too complex a set of issues. #ProdMgmtTalk
4:58pm

ErikaLAndersen Huge disconnect between sharing information and any eventual harm. Very hard to make connection.

ProdMgmtTalk Cory Doctorow at #strataconf spoke about this (looking for URL) http://bit.ly/nKiPFe #prodmgmttalk 4:58pm

ProdMgmtTalk RT @ErikaLAndersen: Huge disconnect between sharing information and any eventual harm. Very hard to make
connection. #prodmgmttalk 4:58pm

wapolanco @jbrett @wapolanco Hope that "now" isn't too late for you ;) I keep my prvcy ridiculously tight on FB but it wasn't
always so. #prodmgmttalk 4:58pm

jbrett Exactly! RT @ErikaLAndersen: Huge disconnect between sharing information and any eventual harm. Very hard to make
connection. #prodmgmttalk 4:58pm

brainmates People care about privacy but they don't understand/connect with potential problems so they continue using FB, Soc
Media #prodmgmttalk 4:58pm

brainmates RT @Mack_McCoy: No!! It means people have no idea of the privacy implications. Its too complex a set of
issues.#prodmgmttalk 4:59pm

ProdMgmtTalk We're at begin of Future of privacy. Research shows people care, but what do they care about? @shaundakin

PrivacyCamp No #Privacy is not dead.. people do care about privacy #prodmgmttalk 4:59pm

ProdMgmtTalk We've been answering Q6 Do Consumers care about #Privacy? #prodmgmttalk 4:59pm

SteveKoss Always carry the x-files to discover when to rise the draw bridge or lower it to cross into your privacy moat

brainmates RT @PrivacyCamp: No #Privacy is not dead.. people do care about privacy #prodmgmttalk 4:59pm

ProdMgmtTalk Startups trying to fig out if can make $ managing peop's privacy - what does it look like? #prodmgmttalk 5:00pm

ErikaLAndersen Other fact: Google "owns" all docs on google docs. Already litigation whether such docs still
private/privileged.#prodmgmttalk 5:00pm

ProdMgmtTalk RT @ErikaLAndersen: Other fact: Google "owns" all docs on google docs. Already litigation whether such docs still
private/privileged. #prodmgmttalk 5:01pm

Mack_McCoy If people see how many don't get jobs, successful, etc. because of shared info. We have 10yrs for that to become a
big deal. #ProdMgmtTalk 5:01pm

ProdMgmtTalk Internet is global, so regions' regs & laws don't yet apply to global space #prodmgmttalk 5:01pm

ProdMgmtTalk Wow - so fast today! @shaundakin still talking http://t.co/Wlj69G1D #prodmgmttalk 5:02pm

TrueRep RT @privacycamp: Why 'Privacy By Design' Is The New Corporate Hotness - Forbes http://onforb.es/qvErlb
#prodmgmttalk #privacy 5:02pm

_______________________________________________________________________________________________




ProdMgmtTalk (still going past hour!) Q7 What are the costs of not "doing privacy right"? (see Sony) #prodmgmttalk 5:02pm

ErikaLAndersen Sorry about freaking people out privacy/legal issues...lawyers are freaking out so I'm just passing along

brainmates The other side of the privacy coin is trust acc to @privacycamp #prodmgmttalk 5:03pm

ProdMgmtTalk RT @TrueRep: RT @privacycamp: Why 'Privacy By Design' Is The New Corporate Hotness - Forbes
http://onforb.es/qvErlb #prodmgmttalk #privacy 5:03pm

ProdMgmtTalk RT @ErikaLAndersen: Sorry about freaking people out privacy/legal issues...lawyers are freaking out so I'm just
passing along #prodmgmttalk 5:03pm

wapolanco Most people are starting to pay close attention to online#privacy issues/trends. It has become a household
term.#prodmgmttalk 5:03pm

ExxorTech RT @PrivacyCamp: If you lose customers data you lose that customer for life #Privacy #prodmgmttalk
5:04pm
brainmates RT @ErikaLAndersen: Google "owns" all docs on google docs. Already litigation whether such docs still
private/privileged. #prodmgmttalk 5:04pm

wapolanco @ProdMgmtTalk @ErikaLAndersen LOL... no apologies needed. There's a need to open people's eyes.#prodmgmttalk
5:04pm

ProdMgmtTalk Immed costs: $ fines for data breaches. Sony $60mil hit from playstation - bec. didn't invest upfront #prodmgmttalk
5:04pm

ProdMgmtTalk RT @PrivacyCamp: If you lose customers data you lose that customer for life #Privacy #prodmgmttalk
5:04pm

ErikaLAndersen Trust or not, if company gets subpoena, must turn over info or pay lawyers to fight #prodmgmttalk
5:04pm

jbrett @wapolanco But I'm seeing greater value in more sharing...I just want to be able to control who and how my shared info is
used #prodmgmttalk 5:05pm

ProdMgmtTalk Welcome @ExxorTech @TrueRep #prodmgmttalk 5:05pm

ErikaLAndersen Also sorry to be so US centric...If I knew anything about Australia law besides precedent, I'd share #prodmgmttalk
5:05pm

PrivacyCamp Thanks so much for the chat ! #prodmgmttalk > Every Tuesday I co-host a chat called #PrivChat on #Privacy(Noon
ET) 5:05pm

brainmates No pblms RT @ErikaLAndersen: Sorry to be so US centric... #prodmgmttalk 5:06pm

ProdMgmtTalk Links from today's talk http://pack.li/3e unedited transcript will be here http://t.co/eeSmZGMf #prodmgmttalk 5:07pm

wapolanco @jbrett @wapolanco Correct. The value of "sharing" is immense for both marketers and consumers alike. Prudence is
key though. #prodmgmttalk 5:07pm

ProdMgmtTalk Thank you so much @shaundakin @PrivacyCamp for so much info & continuing to talk! #prodmgmttalk 5:07pm

PrivacyCamp RT @ErikaLAndersen: Sorry about freaking people out privacy/legal issues...lawyers are freaking out so I'm just
passing along #prodmgmttalk 5:08pm

_______________________________________________________________________________________________




ProdMgmtTalk @shaundakin cohosts #privchat w/EPIC Tues noon EST #prodmgmttalk 5:09pm

ProdMgmtTalk See a list of all the twitter chats: over 520 and growing! Twitter Chat Schedule http://t.co/caESJR6g #prodmgmttalk
5:09pm
wapolanco Thanks all for the great insight. Tons of new knowledge. Oh.. and... Only a little freaked out :) #prodmgmttalk 5:10pm

ProdMgmtTalk Jeff Jarvis releasing "Public Parts" book http://usat.ly/ovi4VQ will be on #privchat #prodmgmttalk 5:10pm

ProdMgmtTalk Reach target audience Product Management! Sponsor Global Product Management Talk! #prodmgmttalk 5:11pm

PrivacyCamp Don't forget to sign up for www.ReverseRobocall.com !@ReverseRobocall ! #prodmgmttalk 5:11pm

ErikaLAndersen LOL...RT @wapolanco: Thanks all for the great insight. Tons of new knowledge. Oh.. and... Only a little freaked
out :) #prodmgmttalk 5:11pm

PrivacyCamp How will the FTC's new digital #privacy rules impact developers? - FierceDeveloper http://bit.ly/oiLP4G

jbrett Great #prodmgmttalk and #privchat tonight Thanks to @cindyfsolomon @brainmates and @PrivacyCamp
5:13pm

ProdMgmtTalk RT @jbrett: Great #prodmgmttalk and #privchat tonight Thanks to @cindyfsolomon @brainmates and
@PrivacyCamp 5:15pm

ProdMgmtTalk Looks like this channel holds the tweets longer than twitter!#prodmgmttalk http://t.co/ZnvqR9DT
5:17pm

j3juliano Apologies-after my last note here, I got on the line with @Comcast & recvd some legendary "customer
service".@prodmgmttalk #prodmgmttalk 5:18pm

j3juliano I was too busy shrieking into the phone to type further, but very interesting and useful stuff; thanks all!
@prodmgmttalk#prodmgmttalk 5:19pm

ProdMgmtTalk @j3juliano Check out Twitter chat #custserv Great chat - goes fast! Tues 9p ET / 6p PT hosts @MarshaCollier
@JeffreyJKingman #prodmgmttalk 5:23pm

j3juliano @ProdMgmtTalk #prodmgmttalk Is there really one? I could host a three-hour megaspecial on those guys. Anyway,
thanks again, & good evening. 5:20pm

ProdMgmtTalk Bravo! @privacycamp @mack_mccoy @jbrett @j3juliano@kandenatate @stevekoss @erikalandersen @wapolanc
o@ExxorTech @TrueRep #prodmgmttalk

Mack_McCoy Some of the bad I referred to last night re: Facebook's new features: total disregard of
privacy. on.mash.to/omaWOr #in #ProdMgmtTalk

cindyfsolomon Excellent info yesterday re: privacy! edited pocast 50 min listening time (from 79
min!) @shaundakin #prodmgmttalk bit.ly/qp947K

ProdMgmtTalk Today's stats: 272 tweets generated 392,875 impressions, reaching an audience of 35,703 followers
#prodmgmttalk

Visit our website blog http://bit.ly/eOFmB6 for Recap of this talk and more information about weekly talk focus & speakers :
http://www.prodmgmttalk.com

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Sept 26: Product Management and Data Privacy w/ Shaun Dakin

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Sept 26: Product Management and Data Privacy w/ Shaun Dakin