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Managing Learning?
 Feel the need to
manage learning?

    Presentation to
 The eLearning Network
        London
     15th July 2011


    Charles Jennings
   Managing Director                                      PLEASE NOTE:
 Duntroon Associates Ltd.   All content © 2011 copyright Duntroon Associates, licensed for Duntroon
                               use, or public domain except where stated. Not to be distributed in
                                            electronic format without prior permission.
                                        No content to be copied without prior permission



                                                                                                  1
The First LMS
                             user interface

                              Programmed
                              Logic
                              Automated
                              Teaching
                              Operations
                                The PLATO System
                                 Developed 1960
                                University of Illinois
                                Urbana-Champaign
                              note
                         touch screen
                           interface
Photographs circa 1972

                                                         Photographs: University of Illinois
                                                                                               2
The First LMS
                         back-end servers
ILLIAC – IV
Illinois
Integrator
And
Automatic
Computer
Back-end servers for
 the PLATO System                           Photograph: University of Illinois
University of Illinois
Urbana-Champaign



                                                                                 3
The World of the First LMS




 The idea of LMS developed in a post-World War II
environment of industrialisation and Taylorist thinking.
  'Efficiency' and mass education were the drivers.

           'Personalisation' was anathema.


                                                           4
Keeping up with Change


.-- .... .- - / .... .- - .... / --. --- -.. / .-- .-. --- ..-
                           --. .... -

          Technologies change or outlive their useful life over time.

        This technological invention was vital for more than 100 years.
         Today is it used by hobbyists and a few automated systems.

               This is the first message sent by Samuel Morse.



                                                                          5
Di-dah-dah Di-di-di-dit Di-dah Dah, Di-di-di-dit Di-
 dah Dah Di-di-di-dit, Dah-dah-dit Dah-dah-dah
Dah-di-dit, Di-dah-dah Di-dah-dit Dah-dah-dah Di-
       di-dah Dah-dah-dit Di-di-di-dit Dah

          This is the first message sent by Samuel Morse.




                                                            6
“What hath God wrought”

      The first message sent by
Samuel Morse’s electric telegraph - 1836




                                           7
- .... . / .-.. -- ... / .. -. / .. - ... / .--. .-. . ... . -.
 - / ..-. --- .-. -- / .. ... / -. --- - / --.- ..- .. - . /
        -.. . .- -.. / -.-- . - --..-- / -... ..- - /
  - .... . .-. . / .. ... / -. --- / -.. --- ..- -... - / ..
                - / .. ... / -.. -.-- .. -. --.
               Do you know what this Morse Code says?




                                                                  8
Dah Di-di-di-dit Dit, Di-dah-di-dit Dah-dah Di-di-dit, Di-
dit Dah-dit, Di-dit Dah Di-di-dit, Di-dah-dah-dit Di-dah-
dit Dit Di-di-dit Dit Dah-dit Dah, Di-di-dah-dit Dah-dah-
 dah Di-dah-dit Dah-dah, Di-dit Di-di-dit, Dah-dit Dah-
  dah-dah Dah, Dah-dah-di-dah Di-di-dah Di-dit Dah
 Dit, Dah-di-dit Dit Di-dah Dah-di-dit, Dah-di-dah-dah
  Dit Dah Dah-dah-di-di-dah-dah, Dah-di-di-dit Di-di-
 dah Dah, Dah Di-di-di-dit Dit Di-dah-dit Dit, Di-dit Di-
 di-dit, Dah-dit Dah-dah-dah, Dah-di-dit Dah-dah-dah
Di-di-dah Dah-di-di-dit Dah, Di-dit Dah, Di-dit Di-di-dit,
 Dah-di-dit Dah-di-dah-dah Di-dit Dah-dit Dah-dah-dit
              Do you know what this Morse Code says?

                                                             9
This is what it says...




The LMS in its present form
  is not quite dead yet, but
there is no doubt it is ‘dying’


                                     10
Transmogrification*
                                  Talent
                             (new Approaches)
                                                                 Technology is transforming learning,
                                                                 but the technological drivers are not
           Training
          Department                             Marketing
                                                                 coming from LMS, or learning itself.
                                                   Brand         They are coming from the merging of
              Training        Learning &
               Admin     LMS Development        (New Media)         L&D with Talent, KM, Internal
              Systems
                                                                   Communications, and Marketing
                                                                             departments.

                                                   Internal
                                Personal
                                                  Comms
                               Knowledge
                                                (Social Tools)
                              Management
                                  KM



  * trans·mog·ri·fy (tr ns-m g r -f , tr nz-). tr.v. trans·mog·ri·fied,
trans·mog·ri·fy·ing, trans·mog·ri·fies. To change into a different
                           shape or form

                                                                                                   11
Manage or Control?
            Just as with the wild horses of AB Patterson's
           early Australian 'Man from Snowy River' ballad,
          sometimes the only way to 'manage' is to 'control'.

           LMS thinking may attempt to control learning...

                    ..but it can't manage learning.

           'Learning Management System' is a misnomer.




                                                             12
wild horses?




Wild horses ('brumbies') can appear docile when left on their own



                                                                    Photograph:Ian Sanderson
                                                                                               13
..but any horseman knows that they don't like to be 'managed'.




                                                                 14
If You Want to Control Wild Horses…




                  a “Scobie”
       if you want to control wild horses you have to use a stockwhip.



                                                         Photograph of Scobie whip used with permission:
                                                                             Mike Murphy, Murphy Whips     15
We may be able to control
 wild horses or manage
      a rail network

but let’s not be fooled into
believing we can ‘manage’
         learning …
                               16
We certainly need to manage some
  processes around learning..

    … but only a few of them

   It’s impossible to manage learning itself
   (unless you’re the one who’s learning)..



                                               17
Let’s talk about LMS for
      what they are:

COMPLICATED TRAINING
  ADMINISTRATION
      SYSTEMS

                            18
…TRAINING
  ADMINISTRATION
     SYSTEMS

.. trying to grow into the
   emerging culture of
individualised learning..
                             19
..but finding it difficult to leave
   Frederick Winslow Taylor
             behind




                                      20
or, at worst
                             PRODUCT      MANAGEMENT
                            KNOWLEDGE

 COURSE
               COMPLIANCE                   SKILLS
                COURSES      COURSES       COURSES




 VENDING
MACHINES*
                            * as described by Dr Marc
                            Rosenberg, Oxford Union
                            Debate on eLearning 2010    21
If You Think You Need an LMS:
         you could try this one..



USB Stick


        This is simply an example - an LMS on a USB stick. The point is, technology is moving
        so fast that if we want to track learning activity, we can do it using simple approaches.

         Like all technology, miniaturisation is the keyword. If you need an LMS to tract activity,
       link to competency maps, development objectives etc. look for the simplest one that will
                              do the job. It's unlikely you need a behemoth...



                                                                                                      22
Dismantling out-of-date systems
As the world becomes more instrumented,
interconnected and intelligent and the population
continues to embrace social computing, today’s
enterprises face the dawn of a new era – the era
of the Social Business.


                                                The Social Business:
                                                Advent of a New Age
                                                     IBM 2011




                                       http://www.ibm.com/smarterplanet/global/files/
                                     us__en_us__socialbusiness__epw14008usen.pdf 23
a New Theatre of Operations

the changing landscape of
  organisational learning



                              24
We’re starting to re-think
       “learning”

  as well as “learning
    management”


                         Photograph Charles Jennings
                                                       25
one way of looking at organisational learning
                                               Learning Categories

                                                                                       10%
L&D can      Formal Structured
                                    Formal     Directed
                                                               Dependent
                                                                                       Formal / Dependent
             Learning (FSL)                                    (Instruction)
manage                                                                                 Learning (FSL)

                                                                                       20% (‘through
                                                                                       others’)
             Group Directed                                                            Informal / Self-
             Learning (GDL)                                                            Directed /
                                                               Interdependent          Interdependent
                                                               (Social &               Learning (GDL, IOL or
L&D can                                        Self-Directed   Collaborative)          PDL)
support      Intra-Organisational
             Learning (IOL)
                                    Informal                                           70% (through
                                                                                       experience and
                                                                                       practice)
             Personal Directed                                                         Informal / Self-
             Learning (PDL)                                                            Directed / either
                                                               Independent             Interdependent or
             Accidental &                                      (Supported by tools &   Independent (GDL,
L&D can      Serendipitous                     Undirected      Information)            IOL, PDL or ASL)
             Learning (ASL)
learn from
             Background : Harold Jarche & Jane Hart
             http://www.c4lpt.co.uk/blog/2010/03/04/categorising-learning-some-more-thoughts/
             http://www.jarche.com/2010/03/interdependent-learning



                                                                                                               26
Some organisations using the
 70:20:10 reference model 27
how do we manage the 90% of
 learning that is experiential?

             Wrong
            Question!
    ..embracing, encouraging and
supporting the ‘70’ and ‘20’ is part of a
  greater workplace cultural change

                                            28
final comment


                               “Learning” is the ability to
                                acquire new ideas from
                              experience and retain them
                                     as memories
        Eric Kandel
   Columbia University
(Nobel Laureate for work on
   Learning & Memory)




 Please let me know if
 you’re aware of an                         “Real learning – let’s not confuse it with
                                               completing templated exercises”
 LMS out there that
 can manage that                               http://charles-jennings.blogspot.com
 process.                                                June 2010 article


                                                                                      29
Charles Jennings                                    §  Strategic Learning Consultancy
    Duntroon Associates                                  §  70:20:10 Implementation Consultancy
    email: charles@duntroon.com                          §  Learning & Performance Audits
      Web: www.duntroon.com                              §  Workplace Learning Reviews
     Twitter: @charlesjennings
     LinkedIn: charlesjennings                           §  Informal & Social Learning Consultancy
      Skype: charlesjennings                             §  Workshops & Webinars
 Blog: charles-jennings.blogspot.com                     §  Support & Mentoring for Transformation
    (or from www.duntroon.com)                               & Change Programmes
                                                         §  Strategic Learning and Performance
                                                             Consultancy and Workshops
       Internet Time Alliance
    www.internettimealliance.com
Blog: http://internettime.posterous.com



            All content © copyright Duntroon Associates or licensed for Duntroon use except where
                   stated. Not to be distributed in electronic format without prior permission.
                                                                                                      30
                                No content to be copied without prior permission

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eLearning Network - Managing Learning

  • 1. Managing Learning? Feel the need to manage learning? Presentation to The eLearning Network London 15th July 2011 Charles Jennings Managing Director PLEASE NOTE: Duntroon Associates Ltd. All content © 2011 copyright Duntroon Associates, licensed for Duntroon use, or public domain except where stated. Not to be distributed in electronic format without prior permission. No content to be copied without prior permission 1
  • 2. The First LMS user interface Programmed Logic Automated Teaching Operations The PLATO System Developed 1960 University of Illinois Urbana-Champaign note touch screen interface Photographs circa 1972 Photographs: University of Illinois 2
  • 3. The First LMS back-end servers ILLIAC – IV Illinois Integrator And Automatic Computer Back-end servers for the PLATO System Photograph: University of Illinois University of Illinois Urbana-Champaign 3
  • 4. The World of the First LMS The idea of LMS developed in a post-World War II environment of industrialisation and Taylorist thinking. 'Efficiency' and mass education were the drivers. 'Personalisation' was anathema. 4
  • 5. Keeping up with Change .-- .... .- - / .... .- - .... / --. --- -.. / .-- .-. --- ..- --. .... - Technologies change or outlive their useful life over time. This technological invention was vital for more than 100 years. Today is it used by hobbyists and a few automated systems. This is the first message sent by Samuel Morse. 5
  • 6. Di-dah-dah Di-di-di-dit Di-dah Dah, Di-di-di-dit Di- dah Dah Di-di-di-dit, Dah-dah-dit Dah-dah-dah Dah-di-dit, Di-dah-dah Di-dah-dit Dah-dah-dah Di- di-dah Dah-dah-dit Di-di-di-dit Dah This is the first message sent by Samuel Morse. 6
  • 7. “What hath God wrought” The first message sent by Samuel Morse’s electric telegraph - 1836 7
  • 8. - .... . / .-.. -- ... / .. -. / .. - ... / .--. .-. . ... . -. - / ..-. --- .-. -- / .. ... / -. --- - / --.- ..- .. - . / -.. . .- -.. / -.-- . - --..-- / -... ..- - / - .... . .-. . / .. ... / -. --- / -.. --- ..- -... - / .. - / .. ... / -.. -.-- .. -. --. Do you know what this Morse Code says? 8
  • 9. Dah Di-di-di-dit Dit, Di-dah-di-dit Dah-dah Di-di-dit, Di- dit Dah-dit, Di-dit Dah Di-di-dit, Di-dah-dah-dit Di-dah- dit Dit Di-di-dit Dit Dah-dit Dah, Di-di-dah-dit Dah-dah- dah Di-dah-dit Dah-dah, Di-dit Di-di-dit, Dah-dit Dah- dah-dah Dah, Dah-dah-di-dah Di-di-dah Di-dit Dah Dit, Dah-di-dit Dit Di-dah Dah-di-dit, Dah-di-dah-dah Dit Dah Dah-dah-di-di-dah-dah, Dah-di-di-dit Di-di- dah Dah, Dah Di-di-di-dit Dit Di-dah-dit Dit, Di-dit Di- di-dit, Dah-dit Dah-dah-dah, Dah-di-dit Dah-dah-dah Di-di-dah Dah-di-di-dit Dah, Di-dit Dah, Di-dit Di-di-dit, Dah-di-dit Dah-di-dah-dah Di-dit Dah-dit Dah-dah-dit Do you know what this Morse Code says? 9
  • 10. This is what it says... The LMS in its present form is not quite dead yet, but there is no doubt it is ‘dying’ 10
  • 11. Transmogrification* Talent (new Approaches) Technology is transforming learning, but the technological drivers are not Training Department Marketing coming from LMS, or learning itself. Brand They are coming from the merging of Training Learning & Admin LMS Development (New Media) L&D with Talent, KM, Internal Systems Communications, and Marketing departments. Internal Personal Comms Knowledge (Social Tools) Management KM * trans·mog·ri·fy (tr ns-m g r -f , tr nz-). tr.v. trans·mog·ri·fied, trans·mog·ri·fy·ing, trans·mog·ri·fies. To change into a different shape or form 11
  • 12. Manage or Control? Just as with the wild horses of AB Patterson's early Australian 'Man from Snowy River' ballad, sometimes the only way to 'manage' is to 'control'. LMS thinking may attempt to control learning... ..but it can't manage learning. 'Learning Management System' is a misnomer. 12
  • 13. wild horses? Wild horses ('brumbies') can appear docile when left on their own Photograph:Ian Sanderson 13
  • 14. ..but any horseman knows that they don't like to be 'managed'. 14
  • 15. If You Want to Control Wild Horses… a “Scobie” if you want to control wild horses you have to use a stockwhip. Photograph of Scobie whip used with permission: Mike Murphy, Murphy Whips 15
  • 16. We may be able to control wild horses or manage a rail network but let’s not be fooled into believing we can ‘manage’ learning … 16
  • 17. We certainly need to manage some processes around learning.. … but only a few of them It’s impossible to manage learning itself (unless you’re the one who’s learning).. 17
  • 18. Let’s talk about LMS for what they are: COMPLICATED TRAINING ADMINISTRATION SYSTEMS 18
  • 19. …TRAINING ADMINISTRATION SYSTEMS .. trying to grow into the emerging culture of individualised learning.. 19
  • 20. ..but finding it difficult to leave Frederick Winslow Taylor behind 20
  • 21. or, at worst PRODUCT MANAGEMENT KNOWLEDGE COURSE COMPLIANCE SKILLS COURSES COURSES COURSES VENDING MACHINES* * as described by Dr Marc Rosenberg, Oxford Union Debate on eLearning 2010 21
  • 22. If You Think You Need an LMS: you could try this one.. USB Stick This is simply an example - an LMS on a USB stick. The point is, technology is moving so fast that if we want to track learning activity, we can do it using simple approaches. Like all technology, miniaturisation is the keyword. If you need an LMS to tract activity, link to competency maps, development objectives etc. look for the simplest one that will do the job. It's unlikely you need a behemoth... 22
  • 23. Dismantling out-of-date systems As the world becomes more instrumented, interconnected and intelligent and the population continues to embrace social computing, today’s enterprises face the dawn of a new era – the era of the Social Business. The Social Business: Advent of a New Age IBM 2011 http://www.ibm.com/smarterplanet/global/files/ us__en_us__socialbusiness__epw14008usen.pdf 23
  • 24. a New Theatre of Operations the changing landscape of organisational learning 24
  • 25. We’re starting to re-think “learning” as well as “learning management” Photograph Charles Jennings 25
  • 26. one way of looking at organisational learning Learning Categories 10% L&D can Formal Structured Formal Directed Dependent Formal / Dependent Learning (FSL) (Instruction) manage Learning (FSL) 20% (‘through others’) Group Directed Informal / Self- Learning (GDL) Directed / Interdependent Interdependent (Social & Learning (GDL, IOL or L&D can Self-Directed Collaborative) PDL) support Intra-Organisational Learning (IOL) Informal 70% (through experience and practice) Personal Directed Informal / Self- Learning (PDL) Directed / either Independent Interdependent or Accidental & (Supported by tools & Independent (GDL, L&D can Serendipitous Undirected Information) IOL, PDL or ASL) Learning (ASL) learn from Background : Harold Jarche & Jane Hart http://www.c4lpt.co.uk/blog/2010/03/04/categorising-learning-some-more-thoughts/ http://www.jarche.com/2010/03/interdependent-learning 26
  • 27. Some organisations using the 70:20:10 reference model 27
  • 28. how do we manage the 90% of learning that is experiential? Wrong Question! ..embracing, encouraging and supporting the ‘70’ and ‘20’ is part of a greater workplace cultural change 28
  • 29. final comment “Learning” is the ability to acquire new ideas from experience and retain them as memories Eric Kandel Columbia University (Nobel Laureate for work on Learning & Memory) Please let me know if you’re aware of an “Real learning – let’s not confuse it with completing templated exercises” LMS out there that can manage that http://charles-jennings.blogspot.com process. June 2010 article 29
  • 30. Charles Jennings §  Strategic Learning Consultancy Duntroon Associates §  70:20:10 Implementation Consultancy email: charles@duntroon.com §  Learning & Performance Audits Web: www.duntroon.com §  Workplace Learning Reviews Twitter: @charlesjennings LinkedIn: charlesjennings §  Informal & Social Learning Consultancy Skype: charlesjennings §  Workshops & Webinars Blog: charles-jennings.blogspot.com §  Support & Mentoring for Transformation (or from www.duntroon.com) & Change Programmes §  Strategic Learning and Performance Consultancy and Workshops Internet Time Alliance www.internettimealliance.com Blog: http://internettime.posterous.com All content © copyright Duntroon Associates or licensed for Duntroon use except where stated. Not to be distributed in electronic format without prior permission. 30 No content to be copied without prior permission