Amazing content (michael gray's conflicted copy 2011 12-16)
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Michael Gray of Social Network Assist presented on why great share-able content is important and we discussed ideas about how to create that great content.
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Amazing content (michael gray's conflicted copy 2011 12-16)
- 1. The S.M.A.R.T Group Creating Amazing Share-able Content Michael Gray of SocialNetworkAssist.com LOGO
- 2. The S.M.A.R.T Group The SMART Team: Dale Dillon Lips Christopher Porter Sherif Morgan Aaron Eden Angela Moore Michael Gray Danielle Lips, Media Asst LOGO
- 3. • Why Does Great Content Matter? • Share-Ability(Viral) • Site Traffic • Content Searchability • Multiple uses on multiple channels(Video) LOGO
- 4. •What Does Great Content Look Like? •It depends on your audience •Content diversity •SEO linkbait? LOGO
- 5. •Amazing content examples •Blogs- http://goo.gl/ATKZU •Facebook- http://goo.gl/urhXx •Twitter- https://twitter.com/TheOnion •Youtube - http://www.youtube.com/charlieissocoollike LOGO
- 6. •How Do I Create Great Content? •Questions •Facebook questions •Blog questions •Survey monkey •Videos •Informational •How To •Funny •Inspiring LOGO
- 7. •How Do I Create Great Content? •How to content •Written •Video •Screen capture •Audio •Images •Infographic •How to •Inspirational •Humor LOGO
- 8. •Current events as they relate to your audience •Be argumentative/contrarian •Exerpts From Events •Written •Video •Images •Other •Outsource LOGO
- 9. •Respond to interaction •Great content is wasted if you don’t respond to interaction. •A quick reply = great customer service •Monitor via nutshellmail.com LOGO