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How ready  are you? Ronald Campbell [email_address]
[object Object],[object Object],[object Object],AGENDA
Anonymous caller: Layoffs at Montgomery Enterprises. They’re big, privately held, and they never return media calls. WEDNESDAY 4:45 P.M.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IDEAS
You discover a $250,000 federal tax lien filed a year ago and a $500,000 unemployment tax lien filed last month.  THURSDAY, 10:30 A.M.
[object Object],[object Object],[object Object],[object Object],IDEAS
You find an old story about Montgomery founder pledging $3 million for theater at Springfield College. It was never built. THURSDAY, NOON
[object Object],[object Object],[object Object],[object Object],[object Object],IDEAS
Montgomery could lose one of its biggest offices at an eviction hearing in a neighboring county tomorrow at 8:30 a.m.  THURSDAY, 4:30 P.M.
[object Object],[object Object],[object Object],[object Object],IDEAS
No one’s at the eviction hearing. You call the landlord’s attorney. He tells you Montgomery just filed  Chapter 11. FRIDAY, 8:30 A.M.
[object Object],[object Object],[object Object],IDEAS
You learn Springfield College trustees are meeting secretly. A source tells you the theatre project has collapsed and donors are panicking.  FRIDAY, 1:30 P.M.
[object Object],[object Object],[object Object],[object Object],[object Object],IDEAS

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Bread Crumb Exercise: How Ready Are You? by Ron Campbell

  • 1. How ready are you? Ronald Campbell [email_address]
  • 2.
  • 3. Anonymous caller: Layoffs at Montgomery Enterprises. They’re big, privately held, and they never return media calls. WEDNESDAY 4:45 P.M.
  • 4.
  • 5. You discover a $250,000 federal tax lien filed a year ago and a $500,000 unemployment tax lien filed last month. THURSDAY, 10:30 A.M.
  • 6.
  • 7. You find an old story about Montgomery founder pledging $3 million for theater at Springfield College. It was never built. THURSDAY, NOON
  • 8.
  • 9. Montgomery could lose one of its biggest offices at an eviction hearing in a neighboring county tomorrow at 8:30 a.m. THURSDAY, 4:30 P.M.
  • 10.
  • 11. No one’s at the eviction hearing. You call the landlord’s attorney. He tells you Montgomery just filed Chapter 11. FRIDAY, 8:30 A.M.
  • 12.
  • 13. You learn Springfield College trustees are meeting secretly. A source tells you the theatre project has collapsed and donors are panicking. FRIDAY, 1:30 P.M.
  • 14.

Editor's Notes

  1. This exercise is a test of your wits. After each problem you and your colleagues will have five to seven minutes to devise solutions before I present mine. Then it’s on to the next problem. The entire exercise will take one hour.